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AI is smarter than us. So what do we have left?

A new age world where AI is better than us. How can we survive and grow?

1. Current situation: AI fast development leapfrog

Smart AI has overtaken people. In just a year, AI's average IQ has already been higher than the human average.

This is a sign that the 1 year of human and 1 year of AI time is really not walking at all equally.

"Intelligence" becomes rare and cheap. In the future, AI intelligence will become cheaper and cheaper, perhaps 10 times every year.

New AI models can not only write essays, but can do all kinds of PhD complex things for a few hundred baht a month.

AI will penetrate everywhere, and we will find AI not only in computers, but in robots, applications, glasses, rings, and even new operating systems that command thousands of computers at once.

The important question then arises: "What will man have left to do?"

2. Survival 1: "Use AI to be" (but this may not be enough)

In the early days, many thought that learning and using AI tools to excel was the answer, which is partly true. Today, there are many AI tools that make life and work easier by flipping the world.

Such as

Learn Faster: Use NotebookLM to summarize long YouTube clips so we can understand the content in a short time (this article I used to summarize)

Make Better Decisions: Use Perplexity is like a private investment adviser that analyzes global financial data 24 hours a day.

Faster: Use Gamma to create beautiful presenter slides or websites in a few clicks

Build a Business Without Coding: Use No-code / Low-code tools to build business applications that used to cost millions to finish at a thousand.

But the problem is...Many organizations just want to use AI on a trend, not knowing when to use it, what to do, and for what?

And when everyone has the same access to these tools, the competition is even higher. Just using AI may not make us different and may not survive in the long run.

3. True Salvation Way: Coming back to the value of "humanity" that AI cannot imitate.

Once AI is the smartest, what will make us unique and valuable is to fully embrace and draw our "humanity."

Dr. Napatra proved this idea through his business, "NuaNose Brand Anesthetic," which uses AI to help in many parts, from concept thinking, scent thinking, Seeding Review, to backyard systems.

But the "heart" that makes this business successful is something that AI can't do.

Sincerity: The straightforward presentation of a brand, even using the tired face of its owner to make a logo, makes people feel accessible and loved.

Creativity and Human Humor: Thinking about the names of stirring smells associated with Thai culture and experiences, such as the smell of Rama 2 or the smell of Pang, is something that AI cannot understand and create.

Mind Power and Dishonesty: The image of the owner and the team who come together to fold the box, care for each other, and be encouraged by the customer is what creates the bond and is the true driving force, which is purely human.

4.Brief to the Younger: Human potential is for "breaking the limits."

Secret Sauce, or the most important trick to surviving and growing in the AI era, is not trying to be smart against it, but the "courage" to change ourselves and move beyond the wall, the idea that "we can only do this."

Breaking down the skills barrier: People who never code can build business applications, people who never learn to design, can build memorable brands.

Breaking Down the Wall of Experience: People Who Never Do Business Can Be Good Managers and Inspire Teams

The future ahead. Even though we are no longer the most intelligent creatures, by "expanding our horizons of ability and humanity," we will certainly be able to overcome obstacles and be happy in the AI era.

# TheSecretSauceSummit2025

2025/9/18 Edited to

... Read moreในยุคที่ปัญญาประดิษฐ์หรือ AI พัฒนาจนฉลาดเกินมนุษย์ไปแล้วอย่างรวดเร็ว ความก้าวหน้าของเทคโนโลยีนี้สร้างคำถามสำคัญว่า "มนุษย์จะเหลือบทบาทอะไรในอนาคต?" ซึ่งจากการสังเกตและประสบการณ์จริง จะเห็นได้ว่า AI ไม่ใช่แค่เป็นเครื่องมือสนับสนุนการทำงาน แต่กำลังกลายเป็นส่วนหนึ่งของชีวิตประจำวันและธุรกิจในทุกภาคส่วนอย่างแยกไม่ออก แม้ว่า AI จะเข้ามาช่วยเพิ่มความรวดเร็วและแม่นยำในการวิเคราะห์ข้อมูล สร้างสรรค์งาน หรือแม้แต่การตัดสินใจที่ซับซ้อน แต่สิ่งที่มนุษย์ยังคงมีความได้เปรียบเหนือ AI คือความเข้าใจลึกซึ้งเกี่ยวกับอารมณ์ ความรู้สึก และวัฒนธรรม รวมถึงความคิดสร้างสรรค์ที่สอดคล้องกับบริบทเฉพาะ เช่น การออกแบบแบรนด์ที่สะท้อนความจริงใจและเชื่อมโยงกับประสบการณ์ของผู้คนได้อย่างลึกซึ้ง นอกจากนี้ ความพยายาม พลังใจ และการร่วมแรงร่วมใจระหว่างมนุษย์ยังเป็นสิ่งที่เทคโนโลยีไม่สามารถสร้างขึ้นมาแทนได้ กลยุทธ์สำคัญในการอยู่รอดในยุค AI คือการเรียนรู้ที่จะใช้ AI อย่างชาญฉลาดและเหมาะสม เช่น การใช้เครื่องมือ AI เพื่อช่วยสรุปเนื้อหา การวิเคราะห์ข้อมูลทางการเงิน หรือการสร้างสื่อดิจิทัลที่มีประสิทธิภาพ เพื่อลดภาระและเพิ่มประสิทธิภาพในการทำงาน แต่การใช้ AI เพียงอย่างเดียวไม่เพียงพอที่จะสร้างความแตกต่างในระยะยาว เพราะเมื่อทุกคนมีเครื่องมือเดียวกัน การบุกเบิกและนำเสนอแก่นแท้ของ "ความเป็นมนุษย์" เช่น ความคิดสร้างสรรค์ อารมณ์ขัน ความจริงใจ และพลังใจจะเป็นหัวใจสำคัญที่ช่วยยืนหยัดและเติบโตได้ การเปิดรับความกล้าเปลี่ยนแปลงพัฒนาตัวเองเพื่อขยายขอบเขตทักษะและความสามารถ ด้วยวิธีการเรียนรู้ใหม่ๆ ไม่ว่าจะเป็นการเขียนโค้ดง่ายๆ ผ่านเครื่องมือ No-code/Low-code หรือการสร้างสรรค์แบรนด์และงานศิลป์ เป็นหนทางสำคัญในการทลายกำแพงขีดจำกัดของตัวเอง และช่วยให้มนุษย์สามารถเติมเต็มบทบาทที่ AI ทำแทนไม่ได้ได้อย่างสมบูรณ์และยั่งยืน ดังนั้น มนุษย์จึงยังคงมีพื้นที่ของตนเองที่จะพัฒนาคุณค่าและศักยภาพในยุค AI โดยไม่ต้องแข่งขันกับเครื่องจักรในด้านความฉลาดเพียงอย่างเดียว แต่เป็นการ "ขยาย" และ "เติมเต็ม" สิ่งที่ทำให้เราแตกต่างและลึกซึ้งลงไปกว่าเครื่องมือ ปลดปล่อยศักยภาพผ่านความเป็นมนุษย์อย่างแท้จริงเพื่อชีวิตและธุรกิจที่มีความหมายและยั่งยืนในอนาคต

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