Watch the last 6 clips I know if your channel is structured.

Many people think

Just asking for "goods in the same category" is enough.

Such as

This store sells children's clothes.

This store sells housewares.

This store sells cheap and good.

Skin Care Store

The shopkeeper felt that

"My channel has a direction because it only sells things."

But the truth is,

Selling goods in the same category

Doesn't mean

Clips in the channel are linked.

These two things are different.

1) Same category products. ❣ Clips sent together.

Take a simple example.

2 identical children's clothing stores

Shop A

There are clips in the channel like this.

• New clip show

• Clip on sale

• Clip pack of

• Customer clip review

• Live clip

• Funny clips with customers

Looks superficial, like, "All in the same store."

Because selling children's clothes too

But the problem is,

Each clip does not take the viewer to the next clip.

The viewers finished watching and finished.

"Then I have to watch the next clip."

This is called

There's a product category, but there's no content structure.

Shop B

Also sell children's clothes

But the clip in the channel is like this

• What pants should skinny children choose?

• How should plump children choose size?

• What kind of shirt is comfortable when going to school?

• Which dress is suitable for hot weather?

• How to choose a size from your height

This channel also sells children's clothes as before.

But people will feel

"Yep, this channel is helping me pick out baby clothes."

When the first clip ends

There is a reason to watch the next clip.

This is called

Clips in the box are connected.

2) What does "clip sent together" really mean?

The word "clip sent together" does not mean

Every clip must be the same.

Or say the same sentence repeatedly every day.

But it means

When one clip ends

Viewers have the opportunity to watch another clip on the next channel.

Because the topic is against each other

Or solve problems in close proximity.

3) Easy Czech way to see if the channel itself clips send together

No tools needed.

Open your own channel and watch the last 6 clips.

And ask yourself these three questions.

Article 1

The person who watched the first clip

Is there a reason to continue watching the second clip?

Article 2

All 6 clips

Are you helping people see the same story?

Article 3

If a stranger comes to the channel,

Would he explain that?

"What does this channel help with?"

If you can't answer

Which means there's no clear structure.

4) Examples that many people like to misunderstand.

Many stores say

"My channels are connected because they sell all the same pants."

But when it actually opened, it looked like this.

• Fabric clip show

• Clip on sale

• Clip pack of

• Clip Life

• Funny clips

• Customer review clip

Yes, all the same products.

But "reason to watch" is not against each other.

The audience didn't feel that.

Watch this clip and have to go again.

5) What does a real structured channel look like?

Suppose selling 40 + women's pants.

Structured channels may sort clips like this.

• 40 + with belly. What kind of pants do you choose?

• 40 + Small. Do not choose too long pants.

• 40 + big thighs. Put in a shape and look sheer.

• 40 + Want to look polite, choose what kind of pants

• 40 + Want to look expensive, choose what color?

See that?

Still selling "pants" as before.

But every clip is solving problems in the same world

This is what makes people look

Flow from clip to clip

6) Why is this more important than just one clip view?

Many people only focus on

How much is this clip?

Is that clip addicted to GMV?

But really, if the channel is unstructured,

You will always have to win every new clip.

Today clip up

Tomorrow the clip goes out

After tomorrow, start again.

But if the channel is structured,

Old clips will help take people to new clips.

The new clip helps push people back to the old clip.

As a result, the channel will begin to have a "self-transmitting force."

7) The simplest summary.

Remember this sentence

Same shop

Doesn't mean the clips are connected.

And another very important sentence is

Channel structure

Not caused by the cargo category.

But it stems from the "content sequence."

8) If you want to start solving yourself, how do you start?

Start by choosing first that

What will your channel help people watch about? "One main story."

Such as

• Help choose pants for women 40 +

• Please choose children's clothes to fit

• Help choose your home supplies.

• Help choose products to suit the problem

And then after that,

Every clip has to ask yourself

Does this clip help viewers in the same story as the channel?

If yes, = keep going.

If not = even selling the same product, it can cause the channel to fall out.

If you watch the last 6 clips of your channel

And feel that each clip is "in the same store, but not in the same story."

That's not unusual.

But it is a sign that

Now it's time to restructure the channel.

# Lemon 8 business line # Content Creator # Tikka Seller # Channel structure # Paste content