The first smell the customer gets... sold before opening the menu.

I once entered a cafe with relatively low sales of new drinks.

Despite the owner's investment in premium raw materials and beautiful glass decorations, most customers still order the same menu.

I walked in and noticed...

The smell in the store at the opening of the first door didn't tell the customer anything.

In fact, "smell" is a secret weapon that allows people to make decisions without reason.

So I suggested that the barista brew this new menu at peak times and set up a grinder near the door.

When the customer opened the door... the aroma of coffee mixed with spices immediately crept in.

The result?

Customers ask, "What menu is so fragrant?" and many people order immediately without even looking at the menu.

Within five days, the menu was the top 3 in the store.

💡 Management Tips

1. The smell that customers get when they enter the store is "wordless sales."

2. Order the time of the new menu to match the time of the customer's entry.

3. If it is a signature menu, let the smell stand out from other menus.

4. Trial with easy-to-remember smelling raw materials such as cinnamon, vanilla, dark chocolate.

👇👇👇

🎯 1 Secret = 1 Million

"Secret Class" at Restaurant & Cafe Owners Must See!

If your store doesn't peak, people don't come back.

Don't blame the economy...

Maybe what's lacking isn't "money."

But a "new perspective" that you haven't tried yet /