My P.A. left me unsupervised!
She told me to "stick to the brand colors." She told me to "use fonts that are easy to read." She told me "make sure to let me know when you post."
She’s been gone for a day and I’ve already spiraled into making a comic strip about my characters that was absolutely not on the content calendar. Who knew Canva could do this?!
Please engage with this post so I can prove to her that "unhinged author energy" is a valid marketing strategy!
ARCs are open once again! C'mon booktok girlies - where my ARc readers at? You know you want to read something out of your genre, something completely different and dystopia is about to have its day!
#glitchbornheart #arcreaders #dystopianromance #dystopianbooks #indieauthor
When my P.A. told me to stick to the brand colors and use easy-to-read fonts, I thought I had my creative limits set. But once she left me unsupervised, I found myself experimenting in ways I hadn’t considered before. Using Canva to create a comic strip about characters who weren’t even in the original content calendar was a game-changer. For authors and creatives, breaking free occasionally from structured marketing plans can rejuvenate your creative energy and bring fresh content that engages your audience in unexpected ways. In my experience, mixing unplanned content like comic strips helps humanize the brand and makes interactions more relatable. Followers appreciate seeing behind-the-scenes vibes or quirky takes on your work, which builds deeper connections. It feels like giving your audience a peek into your 'unhinged author energy,' which can be a powerful marketing strategy in its own right. Also, opening ARCs (Advance Reader Copies) has been an incredible way to generate buzz, especially in niche genres like dystopian romance. Inviting booktok communities and indie readers to explore stories outside their usual genres helps expand reach and brings diversity to the readership. From my journey, I’ve noticed that ARCs spark conversations and valuable feedback early on, making launching a new book more interactive and organic. For indie authors navigating promotion, a balance between sticking to brand consistency and allowing creative freedom can lead to unexpectedly successful outcomes. Tools like Canva simplify content creation, making it accessible even when supervision is minimal. So, if you’re feeling boxed in by branding rules, try embracing 'unhinged' creativity—your audience just might love it!