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leaseya ✩
leaseya ✩

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A person in a black t-shirt and chain necklace kisses a large, cartoonish plush toy with spiky black hair and a wide, toothy grin, at the Hard Jewelry LA pop-up event.
A person with white powder on their face, making a peace sign, indicating an early morning routine before heading out for the Hard Jewelry LA pop-up event.
A large crowd of people waiting in line outdoors under trees at 9 AM, two hours before the Hard Jewelry LA pop-up event started, hoping to be among the first 200 to receive free jewelry.
An indoor shot of the Hard Jewelry LA pop-up venue, showing a "WELCOME FAMILY" banner and a person on a stage, with attendees having entered by 9:50 AM and secured their free jewelry piece.
A person in a suit holding a briefcase with "HJ" logo, identified as the CEO/Media Guy, poses with another person in front of a sparkly silver backdrop at 11:30 AM, expressing nervousness.
An artist spray-painting a shirt at a booth with a graffiti-style backdrop, while people wait in line, indicating the attendee secured a tote bag and got shirts spray-painted.
A collage showing a person wearing a black t-shirt from the first booth, posing with a drink, a free pant chain, and a large, blown-up version of the "Orbituary" pendant at 1:30 PM.
A close-up of a table with birria ramen, lemonade, and raspberry iced tea, alongside a tote bag and a t-shirt, taken at 1:50 PM during a break from waiting in lines.
A collage showcasing various activities: screen printing a tee at 4:30 PM, making a friendship bracelet at 5:30 PM, signing a wall at 4:50 PM, and posing with the HJ Wizard at 3:40 PM.
Three people, including the CEO/Media Guy, pose for a final photo at 6:50 PM, with two holding posters featuring the CEO's face, concluding the Hard Jewelry LA pop-up event.
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10

Hard Jewelry LA pop up

Mini recap ✨

The best day I’ve had in a long time !! 🫶🏼

This past Saturday on the 13th my favorite jewelry brand who ive been rocking w since 2017 had a pop up in LA (well took place in Pomona)

Id been looking forward to it for YEARS !!

Didn’t have a whole lotta moola when tickets dropped so I wasn’t able to cop VIP tickets but got free GA for me n my bf !!

I flew in from OR to make it !!

Day of, I woke up early ash

got ready, woke my boyfriend up

n we skedaddled

I’ll be honest I was so worried the night before we wouldn’t be up in time n make it in line as the first 200 BUT WE DID !!

My bf the hero that he is made sure I made it !!

We waited in line for 2 hours before we were able to make it in but it was worth. it didn’t even feel like it took that long !!

Once we were in, i went straight to meeting Will (the CEO/Media Guy) took a photo, asked him to sign my book and we were off !!

Hit 2 booths in 1

Walked around, saw the decor n lines for other booths

Stopped by the bar for an electric lemonade

Decided to take a break and get some birria from the food truck they had!

Went straight to the pop up exclusives booth

Bought a pendant, my lil sis a shirt n my new fav zip up

Watched Will fight the CEO of soft jewelry

Acquired the help of ‘Harold the HJ wizard’

Got an ‘employee only’ lanyard n trading card from an actual HJ employee

Stopped by HJPS to redeem our prize for finishing our quest

Got a Tee screen printed

Got free HJ pens

Signed the HJ book

Caught a free shirt they was throwing out into the crowd

Bought my charms for a bracelet

Got my neck painted on

& hung out at the gaming booth for the last hour of the event cause my body was exhausted and my feet was tired ..

So much went on, I can’t capture it or write it all but it was the best day I could ever ask for.

If you made it this far .. you a real one thank you.

if you didn’t understand some of the stuff I was yappin bout, check out Hard Jewelry and it’s lore lol

#lemon8diarychallenge

2024/7/16 Edited to

... Read moreThe Hard Jewelry pop-up event in Pomona was a much-anticipated occasion for jewelry enthusiasts. With free general admission tickets, fans lined up early to secure exclusive pieces. Visitors enjoyed various immersive activities, such as meeting the brand's CEO, Will, and participating in unique booths featuring the latest jewelry trends. Food trucks provided delicious snacks like birria, making it an all-day experience filled with fun and community engagement. Fans were also thrilled to obtain employee-only merchandise and participate in games, enhancing the lively atmosphere of the event. Attendees had a chance to learn about the brand's lore, making the event not just a shopping experience but also a journey into the heart of Hard Jewelry's creative vision. The blend of fashion, community interaction, and exclusive perks showcased the brand's dedication to its followers, reinforcing their connection and loyalty. Events like these highlight the importance of community in fashion and jewelry, offering fans a platform to engage and celebrate their love for unique designs.