The BIGGEST mistake I see Influencers makeā¦
HEREāS A SECRET TIP TO BOOST YOUR BRAND SPONSORSHIPS: šā¬ļø
If you just landed an exciting new brand deal- the contract is signed, the products are on their way- DONāT WAIT until the sponsored post is due to start showing the brand some love!
š Start talking about them the minute you sign that contract! I teach all of my clients/students to go out of their way and provide āout of contractā deliverables because of course, brands love itā¦and itās just another way to build trust with your audience! š
WHY? ā¬ļø
šš¼ Builds Genuine Excitement: Sharing your excitement organically shows the brand youāre genuinely invested and passionate about their products.
šš¼ Impresses the Brand: Brands appreciate creators who go above and beyond. It demonstrates your commitment and could lead to long-term collaborations. As creators, itās so important to retain brand partners!
šš¼ Warms Up Your Audience: Familiarizing your audience with the brand before the sponsored post makes it feel less like an advertisement and more like a genuine recommendation.
HOW TO DO THIS: ā¬ļø
š«¶š» Share Stories: Post about unboxing the products, trying them out, or simply mentioning how excited you are to collaborate!
š«¶š» Engage with the Brand: Like, comment, and share their content to show your support. Become part of their world!!
The more you organically talk about the brand, the more your audience will trust your recommendations and be more likely to engage with your sponsored content.
āļø BONUS TIP: Leverage āThe Rule of 7.ā It states that people need to hear about a brand or product at least 7 times before theyāre ready to buy.
āļø By consistently talking about the brand, youāre increasing the chances of your audience taking action when you eventually promote their products.
Audiences are more likely to be intrigued and ultimately make a purchase when they feel like theyāre being INSPIRED TO BUY, INSTEAD OF SOLD TO!! šš
š¬ Have questions? Drop them below!! Iād be happy to help!!
š FOLLOW ME @Katie for more tips like this!! (You can also find TONS more tips on my Instagram: Katiexfelton!!)
#influenceetips #influenceradvice #branddealtips #brandpartnerships #branddealshelp Grand Island
As influencers become increasingly prominent in the marketing landscape, many overlook critical steps in their brand collaborations. Engaging with brands right after signing a deal can set the stage for successful partnerships. This proactive approach can significantly enhance authenticity and trust among audiences. By sharing genuine excitement for a brand before the sponsored content is published, influencers help to frame their promotions as organic recommendations rather than merely ads. This anticipatory engagement cultivates a deeper connection with followers, making them more receptive to future promotional content. Practically, influencers can leverage multiple platformsāsharing stories about product unboxings, commenting on brand posts, and engaging in conversations about their experiences. Such efforts not only boost brand visibility but also help in establishing a community feel, where followers are part of the influencer's journey. The famous 'Rule of 7' indicates that customers should see a product or brand several times before making a purchase decision. Hence, the more influencers communicate about their partners, the higher the likelihood of their audiences converting into customers. By employing these strategies, influencers can maintain long-lasting relationships with brands and follow a path of mutual growth.
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