A Makeup Artist’s First Stop in Every Country 🇮🇹 ⭐
When I travel, one of my first stops is always a makeup store.
Not because I need more products,
but because I’m always curious about new formulas, textures, and never stopping the search for products that perform beautifully.
A few new additions from @merit
Looking forward to creating with them.
As a makeup artist, the thrill of discovering new products and innovations is truly unmatched. Each country offers a unique makeup culture that reflects in the products available—from different ingredients to textures and finishes tailored to local preferences. For example, exploring brands like Merit, known for their clean formulas and elegant packaging, often sparks fresh inspiration that can be adapted for clients, including brides. Shopping at makeup stores abroad is not just about buying; it’s about understanding how beauty standards vary globally and how products meet those needs. Trying out new formulas personally helps me decide what will work best on different skin types and tones I encounter in my professional work. It’s also an opportunity to engage with local beauty communities and gain insights into trending products that might not yet be available in my home country. Moreover, these visits forge connections with brands and fellow makeup enthusiasts, often leading to collaborations or discovering exclusive items perfect for special occasions like weddings. For brides especially, personalized selection of products can make a big difference in performance and longevity of makeup on such important days. Visiting stores like Sephora and smaller boutique brands while traveling is like a creative retreat that fuels my passion for makeup artistry and keeps my kit fresh and innovative—key ingredients for consistently delivering beautiful results.
