How to Get a Career in Marketing W/o Experience
When I graduated college with a Human Resources development degree, I never would’ve expected that I would ever have a career in marketing.✨
Funnily enough, I minored in business administration and took a marketing course - it was one of my LEAST favorite classes in college. I genuinely barely got a B in a freshman level marketing course, because the professor who was teaching was about 80 years old, and was kind of out of touch with current marketing trends.
But now, as a freelancer who helps small businesses with their marketing and copywriting, I can safely say that marketing so much more difficult than just a boring online college course. And I love it✨
So, if you want to break into the marketing world but weren’t sure how, take a look at these steps on how to get a career in marketing without any prior experience!
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Breaking into a marketing career can seem daunting, especially without formal experience. However, it's entirely achievable with determination and strategic planning. Start by honing your current skills; utilize resources like podcasts focused on marketing and female entrepreneurship to inspire and educate yourself. Explore various marketing segments, such as social media management, PR, or copywriting, and identify what interests you the most. This self-awareness can significantly guide your career path. Once you've determined your niche, consider volunteering for small businesses or freelance opportunities to build a solid portfolio. This hands-on experience is invaluable, as it provides evidence of your capabilities and customer testimonials which can enhance your appeal to future employers. Finally, once you've polished your resume and portfolio, actively seek opportunities through platforms like LinkedIn. Aim for your dream marketing roles by showcasing your unique skills and experiences. Remember, every marketing professional started from somewhere; persistence combined with strategic networking is the key to success!
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