463 followers

Follow

Follow

Follow

1/2

0 saved

2

10

What foundation do my over 50 friends use?

#letschat #makeup #over50makeup #unfiltered #over50beauty

2025/3/31 Edited to

Choosing the right foundation after 50 can be a game-changer for enhancing your beauty routine. Many women start to notice changes in their skin texture and tone, making it crucial to find a formula that not only offers coverage but also hydrates and reflects their true beauty. Popular choices often include foundations that are lightweight yet buildable, allowing for a natural finish without emphasizing fine lines. Products enriched with moisturizing agents and light-reflecting properties are recommended, as they help to create a luminous look while maintaining skin health. Brands like IT Cosmetics and Laura Mercier have been favorites among women over 50 due to their focus on skincare benefits alongside makeup. A foundation with a dewy finish can revitalize dull skin, giving it a youthful glow. It's also essential to select the right shade, as older skin hues can change over time; testing shades in natural light can often yield the best results. Additionally, applying a hydrating primer before foundation can enhance the application and longevity of your makeup. Don’t forget to set your makeup with a light powder to avoid excess shine without drying out your skin. With the right choices, you can embrace your age gracefully while feeling confident and beautiful.

Related posts

HOW TO PROPERLY USE YOUR BEAUTYBLENDER 💕✨

idk if it’s just because I’m a makeup artist, but after sharing this recently, I found out that SO many of my friends apply their foundation with a dry Beautyblender. It’s great to use dry if you’re baking, but to get that flawless look on your skin, you NEED to wet it and bounce it all over you

4738 likes

A collection of various makeup brushes with different shapes and sizes, arranged on a light background. The image is overlaid with the text "tools i use for each makeup step" in white, indicating a guide to makeup application tools.

A hand holds a light pink foundation brush with a rounded, dense head. The brush is described as a buffing foundation brush, offering full coverage and an airbrushed finish with soft bristles and a rubber handle for grip.

A hand holds a white concealer brush with a small, rounded paddle head. This brush is described as a rounded paddle concealer brush, featuring fluffy bristles suitable for light, buildable concealing with creams and liquids.

tools i use for each makeup step 🔨💋

if you want high quality makeup, you need high quality tools! i spare no expense when it comes to my makeup brushes. you can make a $10 drugstore foundation look like $50 with the right tool. the tools i use for each makeup step are: 🪽LYS foundation brush 🪽Morphe m131 concealer brush 🪽DIBS d

788 likes

Most women over 50 are still using the same produc

30 years doing makeup professionally and these are the only 3 products I actually use on my own skin at 59 ✨ Most women over 50 are still using the same products they used in their 30s. This is what actually works on mature skin #maturebeauty #over30skin #matureskinbeauty #ad

26 likes

The image displays various foundation products, illustrating the topic of foundation do's and don'ts for makeup application. It features different types of liquid and cream foundations.

This image lists three foundation 'do's': matching shade on the jawline, moisturizing before application, and using a primer. It shows examples of primers and a liquid foundation.

The image presents two more foundation 'do's': blending well along the jawline and hairline, and applying with a sponge, brush, or fingers. It displays a facial cream and two liquid foundations.

FOUNDATION DO’S AND DON’TS❌✅👆🏽

✅Dos: 1. Do match your foundation shade to your skin tone by testing it on your jawline in natural light. 2. Do moisturize your skin before applying foundation to ensure a smooth and hydrated base.⭐️ 3. Do blend foundation well, especially along the jawline and hairline, to avoid harsh lines.✨

2592 likes

Best Foundation for Mature Skin Episode #2

💌 Brand: L'Oreal Paris Age Perfect Serum Fou dation #matureskinmakeup #bestfoundations #over50 #over50makeup

404 likes

How I won over $100,000 in scholarships! ✨🎓📚💵

With the school year coming to a close, some of y’all may be starting college in the fall, might be going into senior year of high school, or might just still be in high school. Whatever the situation is, it is not too early (or late) to start looking into scholarships. During my senior year of

2784 likes

why ignore the foundation of your knees?

You wouldn’t build a mansion on a cracked foundation — so why ignore the foundation of your knees? Most people don’t realize it, but knee pain often starts at your feet. Weak arches, stiff ankles, and poor foot mechanics force your knees to overwork — and that’s when discomfort creeps in.

1050 likes

Drop the foundation it’s not needed today🤓

“Who 𝗸𝗻𝗲𝘄 𝘁𝗵𝗮𝘁 𝗷𝘂𝘀𝘁 𝟯 𝗽𝗿𝗼𝗱𝘂𝗰𝘁𝘀 𝘁𝗼𝗴𝗲𝘁𝗵𝗲𝗿 𝗰𝗼𝘂𝗹𝗱 𝗰𝗿𝗲𝗮𝘁𝗲 𝗽𝘂𝗿𝗲 𝗺𝗮𝗴𝗶𝗰?! 𝗜’𝗺 𝗯𝗹𝗼𝘄𝗻 𝗮𝘄𝗮𝘆 𝗯𝘆 𝗵𝗼𝘄 𝗳𝗹𝗮𝘄𝗹𝗲𝘀𝘀 𝘁𝗵𝗶𝘀 𝗰𝗼𝗺𝗯𝗼 𝗺𝗮𝗸𝗲𝘀 𝗺𝘆 𝘀𝗸𝗶𝗻 look!! Have you tried this yet?? #FlawlessFinish #agingskin #glowyskin #lemon8makeuptutorial #easymakeup

1226 likes

An overview image displaying eight different cosmetic products, including various foundations and skin tints, arranged on a white surface, with a title indicating a 'buy or bye' review.

A hand holding a BB cream tube, with product dispensed into its cap, accompanied by text highlighting its suitability for light makeup, beginner use, and SPF 30, in a light/medium shade.

A bottle of blendable foundation with its cap, alongside text describing it as super lightweight, an improved version, and making skin look amazing, in a warm light shade.

Foundation Review Buy or Bye ( + skin tints!) 🤍🥥

Maybelline Dream Fresh BB Cream 8-In-1 Skin Perfector ♡ BUY ♡ sheer coverage L'Oreal Paris True Match Super Blendable Foundation ♡ BUY ♡ medium coverage E.L.F. Camo CC Cream ♡ BUY ♡ full coverage Milk Makeup Sunshine Skin Tint ♡ BYE ♡ sheer coverage L'Oréal Infall

1706 likes

Best Mature Skin Foundation ( oily & combination )

💌 Brand: Estee Lauder Double wear foundation ♥️ #matureskin #matureskinmakeup #bestfoundation #foundation #foundations #over50makeup

72 likes

A colorful circular diagram titled 'Self-Love' on notebook paper, illustrating 'FOUNDATION of SELF-LOVE' with six key components: Self-Discovery, Mental Health, Self-Acceptance, Self-Care, Inner Voice, and Boundaries, each with bulleted explanations.

❤️ SELF-LOVE IS NOT A FEELING, IT’S A FOUNDATION

Self-love isn’t something you magically wake up with. It’s something you build intentionally. 🩶 SELF-DISCOVERY You can’t care for someone you don’t understand and that includes yourself. Ask: • Why do I react the way I do? • What actually matters to me? • What patterns keep repeating i

725 likes

A bottle of L'Oréal Paris Infallible 24H Fresh Wear Foundation, shade 411, with SPF 25, is displayed. The bottle highlights its 24HR breathable texture. An overlay text reads 'Great Foundation for Over 50.' Makeup brushes are visible in the background.

Great Foundation for Over 50

This foundation works really well for my aging skin. Benefits: • Offers medium-to-full, buildable coverage • Won’t clog pores • Is formulated with SPF 25 • Lasts for up to 32 hours • Lightweight and breathable It goes on so smooth and does not set into my wrinkles. #lemon8beauty #foun

154 likes

A store display features numerous bottles of matte foundation in various shades, ranging from light to dark brown. Overlaid text asks, "Are you my foundation twin drug store edition?"

A hand holds a light-colored skin tint bottle with a dewy finish and light coverage, featuring mineral SPF 50 protection. The packaging indicates it's for rich warm skin tones.

A hand holds a tube of satin foundation in a medium brown shade, offering medium buildable coverage and long-lasting wear with a hydrating complex.

Are you my foundation twin? 🥰

Lmk if you are my foundation twin, and if you are put me on to some of your favorite drugstore foundations ❤️ #fyp #beauty #makeup #lemon8beauty #lemon8challenge

294 likes

What brush do I use? Well here is a guide.

425 likes

NYX Cosmetics Blur Foundation

The @nyxcosmetics Blur Foundation has become one of my holy grail foundations to use. It blurs my skin so nicely and has the perfect coverage. #nyxcosmetics #foundation #foundationreview #makeup

440 likes

No foundation makeup 🧸

This is my no foundation Make up look! Products: nudestix Nudies Matte + Glow Core All Over Face Plumping Peptide Blush fentybeauty We’re Even Hydrating Concealer 220W hudabeautyshop loose setting powder in cherry blossom cake revlon bronzer rimmellondonus maxi blush lillylashes in Unve

198 likes

EXPOSED: your foundation would be illegal in the EU

AD|If you wear foundation every single morning, you need to watch this. The FDA just released new findings, and the difference between US and European makeup standards will shock you. Make sure you know what is sitting on your skin all day #foundation #safemakeup #beauty

2 likes

A person with long dark hair and a black shirt poses, showcasing a glowy makeup look without foundation. Text overlay reads 'no foundation GLOWY MAKEUP'.

A person applies a liquid concealer under their eyes and on their chin, with a product image of the concealer shown on the right.

A person applies a cream bronzer to their cheekbone with a brush, with a product image of the bronzer shown at the bottom right.

no foundation glowy makeup ✨

Been obsessing over my new no foundation makeup routine that leaves my skin looking so glowy ✨ Products I used: - hourglass vanish concealer ($36) - nars laguna cream bronzer ($40) - fenty cream blush ($26) - nyx contour and highlight stick ($14) - Lancôme Teint idole mascara ($30) Join

361 likes

A peaceful life is the foundation of a Soft Life ✨

5 likes

A person's face with three foundation swatches on the cheek, alongside two foundation bottles, illustrating a "lazy girl hack" to find foundation undertone.

A close-up of a person's face in natural outdoor light, demonstrating the first step of a foundation undertone hack: taking a picture.

A person's face next to a foundation shade chart displaying cool, neutral cool, neutral, neutral warm, and warm undertones, for comparing and finding a match.

LAZY GIRL HACK TO FIND YOUR FOUNDATION UNDERTONE ✨

Am I the only one who can get really frazzled and stressed when trying to find my foundation shade? It’s especially difficult when different brands appear darker, warmer, lighter, use different names for shades, etc! I found this hack on IG and honestly, I LOVE IT! It actually works so well for

255 likes

A light pink brush holder with black line drawings of makeup brushes, filled with various makeup brushes, on a white quilted surface. The image is titled 'MY FAVORITE BRUSHES + what I use them for'.

Two concealer brushes are displayed on a white quilted surface. One is a fluffy rounded brush for under eyes, and the other is an angled flat brush for the face.

Two blush brushes are shown on a white quilted surface. One is a tapered fluffy brush for powder blush, and the other is a flat top dense brush for liquid blush.

My Favorite Brushes + What I Use Them For 🙌🏻

The tools that you use for your makeup are one of the most important steps! Here are my favorites that I reach for everyday: Concealer ~ • BK Beauty Angie Hot & Flashy (A506) 💰$24.99 - This is my favorite for blending under the eyes! • Angled Makeup Brush (Yesstyle-L07) 💰$3.12 - I l

59 likes

What I use for my installs as a wig girly PT. 1

All of the products in the order they were shown : 1.Garnier Micellar Water 2.Bold Hold Skin Protect 3.Bold Hold Active Wig Glue 4.Fenty Beauty Powder Foundation 5.Ruby Kisses Crème Foundation 6. She Is Bomb Wax Stick And FINALLY my FAVORITE hot comb by wigsbymay 💗✨ #wigproduct

138 likes

The best affordable foundation

@elfcosmetics stay killing the game with all their make up products #elf foundation #drugstoremakeup #beautyfinds

128 likes

Foundation Do’s and Dont’s

Here are just some dos and donts for your foundation application! Like I said in the disclaimer as well do what works best for you. 💗 #foundationfinds #lemon8beauty #foundationroutine #BeautyTips #dosandonts

297 likes

Age 20s Foundation is what the K-Pop Stars use!

This is the VIRAL AGE 20s signature essence pact SPF 50+ in shade 35N! Im living my k-drama/ k-pop dream with trying this SPF 50 foundation fusion😍I definitely think the shade range could be a lot larger however she got the job done!! The base was definitely smooth!! 🖤🤎 Available on amazon✨ What

25 likes

Best Way To Apply Makeup | Foundation Routine

Foundation Routine Makeup Tutorial For Beginners 📌 save this so you can do your makeup with me😘 🪞 Foundation sides of your nose towards your ear 🪞 Contour above that & blend upwards 🪞 Blush above that & blend from the corner of your eye & backward 🪞Concealer under

75 likes

Focus is the foundation. Provision fuels assignment. Legacy is the evidence.

Focus builds the foundation. Provision fuels the assignment. Legacy is the evidence. Focus is the discipline. Provision is the evidence that God is backing the assignment. Legacy is what happens when you stop moving in fear and start building with obedience. This is bigger than land. This i

2 likes

Why foundation suddenly looks worse in peri

At 50, I realized my makeup routine didn’t stop working because I forgot how to do makeup… my SKIN changed. The biggest shifts: ✨ hydration loss ✨ loss of firmness ✨ texture changes That’s why foundation suddenly: * looks dry * settles * cracks * won’t blend the same What’s hel

12 likes

How to Avoid Your Foundation From Going On Patchy

HOW TO AVOID YOUR FOUNDATION FROM GOING ON PATCHY: The most frustrating thing is when you apply your foundation and it goes on patchy, nothing will lay right on top of it from there, and you end up having to redo your skincare and your makeup from scratch! It’s a waste of time and honestly ha

111 likes

Firm Foundation

Being a Christian is not a Sunday affair. Being a Christian is not praying because you want something. Being a Christian is not listening to a worship song on a drive. Being a Christian is realizing that the only way to have eternal salvation is to understand that Jesus died for us on a cross and a

18 likes

scientists tested foundations for women over 40‼️

Scientists tested the foundations millions of American women over 40 use every day. The results are not what the beauty industry wants you to see #usa #beauty #foundation

0 likes

Dont overthink your wellness plan

Have you found yourself thinking, “I need better tools for my home, but I don’t even know where to start”? You don’t have to research 50 different products or memorize everything. What you really need is a simple foundation — a few reliable tools and a clear plan you can actually use. Prepared

3 likes

my faith is my foundation...

✨️Proverbs 2:10-11 NKJV✨️ [10] When wisdom enters your heart, And knowledge is pleasant to your soul, [11] Discretion will preserve you; Understanding will keep you, My Take: You learn things in life. Whether it's in relationships, your faith walk or even in the job, the more you know abo

26 likes

A young woman with styled hair and makeup, looking upwards. Text on a white paper reads 'BADDIE on a budget? I got you' with pink hearts, and a brown arrow points right.

A light blue tube of makeup primer with a black cap, displayed against a gray background.

A small, dark brown square pot of brow cream with a black lid, centered on a white background.

BADDIE on a budget ? (No foundation) I got you💕

#beauty #baddie #budget #makeupforbeginner #tutorial #Girls

455 likes

What’s Actually in Your Foundation? The Answer Will Shock You

Your foundation may contain chemicals the EU banned years ago but are still legal in the United States 🤍 Time to be selective about what goes on your skin every single day. Comment GLOW for the full routine #foundation #skincarerecommendations #beauty

1 like

Scientists tested the foundations millions of American women over 40 use

AD #ai #beauty #foundation

1 like

See more