Thai people play Lemon 8. What other countries do they play?
If you look outside Thailand, "Lemon8" is just part of a huge wave of social platforms that people around the world are looking for, not just the traditional Instagram. ✨
Each country has a different "core platform," especially lifestyle / creator / aesthetic content.
🇨🇳 China.
The real one is Xiaohongshu or REDnote.
This is considered the "prototype" of Lemon 8, I guess.
Line:
* Actual review
* Lifestyle
* beauty
* cafe
* Travel
* diary
* Social commerce
Chinese people use it like:
"Google + Instagram + Pinterest + Shopee review combined." 😅
There are hundreds of millions of level users. ✨
🇺🇸 America
Also:
* Tikis
But the latter, the creator / aesthetic line began to use:
* Lemon8
* REDnote / Xiaohongshu
* Substack
* Geneva
* Discord community
Because people are getting too tired of feeding at "algorithmic chaos."
🇯🇵 Japan
Japan is a country where Lemon8 grew very fast at the beginning because its lifestyle culture is very compatible.
But the Japanese still use:
* X (Twitter originally)
* LINE
Very high anyway
🇰🇷 Korea
Korea is also very local-heavy.
Popular:
* Naver Blog
* Kakao
* Threads
* YouTube Shorts
And the "very detailed" review culture is very similar to Xiaohongshu.
🇪🇺 Europe
Europe is more spread than America.
But the creative / lifestyle line is often on:
* Tikis
* BeReal (period one)
* Substack
🇮🇳 India
India has grown strong on the line:
* Instagram Reels
* YouTube Shorts
* local apps
* hyperlocal community apps such as Nyburs. ✨
Because the creators of the economy grew huge.
✨, in a real visual summary, the world now divides roughly like this:
* 🇹🇭 Thailand → Lemon8 / Tikis / Facebook
* 🇨🇳 China → Xiaohongshu (REDnote)
* 🇺🇸 US → Tikis + Instagram + Pinterest
* 🇯🇵 Japan → Instagram + Lemon8
* 🇰🇷 Korea → Instagram + Naver ecosystem
* 🇪🇺 Europe → Instagram + Pinterest
* 🇮🇳 India → Reels + Shorts + local social
And what's very interesting is...
The world is returning to the ages:
📝 "searchable lifestyle content."
Not just a pretty post.
But it's content that:
* Save
* Search found
* Actual review
* With utility
* Use to make purchase decisions
Which is why:
* Lemon8
* Xiaohongshu
Start coming back strong, sir. ✨