This Skill Gave Me an Edge in My Marketing Career

One unexpected skill that helped me land my current marketing role?

Being comfortable on camera.

As part of my interview process, I was asked to style and film a reel of myself wearing pieces from the brand. Not only did I have to show that I understood the product, but I also needed to edit the video and make it feel native to the brand's feed—a challenge I was genuinely excited about.

That reel ended up helping me get the job.

💡 Now that I work in-house, being able to step in as on-camera talent has helped solve problems fast. If content is running low, we don't always need to scramble for influencers or a full shoot. I can grab a camera, style a few outfits, and get fresh content out the door that same day.

In 2025, content creation is part of the job—and being able to confidently be both behind and in front of the camera is a skill that more brands are looking for. Would you ever film yourself for work, or is that totally out of your comfort zone?

#lemon8partner #careeradvice #marketingjobs #digitalmarketing #marketingskills

2025/10/16 Edited to

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