🐰💬 Startup Thai ruined... not because of bad ideas but because?

"Show of excess," when investors ask for just the MVP. 🚨

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Every year, there will be many Thai startups breaking down in the middle of the way.

Not because "there is no capital," but because "capital is used in the wrong place."

📌 CB Insights analyzed the ruined causes of more than 400 startups, it found.

42% because there is no market.

29% Ruined because of Ran Out of Cash

Most "invest shows of" such as do big platforms, hire dev full team, do cool office...

But never tested the MVP if the customer really wanted to use it.

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📌 Harvard Business Review points out that "MVP is not a waste product," but the smallest version that proves the business hypothesis.

📌 Y Combinator adds that early stage investors are not interested in luxury UI, but in Evidence that people actually use / pay.

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👉 Lessons for Thai startups:

1️⃣ start with an MVP who "solves one pain point."

2️⃣ Use as few resources as possible to "prove the market."

3️⃣ Keep feedback → Adjust product → Quickest loop

4️⃣ talk to the first 100 customers over 100 rounds of investors.

5️⃣ Remember, "Really Small Traction" is louder than pretty Pitch Deck.

Because what investors want to see is not a show of things, but evidence that you are solving problems.

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Source: Harvard Business Review - The Discipline of Building Minimum Viable Products, CB Insights - Top Reasons Starter Fail, Y Combinator Blog - Build Something People Want

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