Save this to launch your career in sports!
I’ve worked in the sports industry for more than a decade, and it’s taken me to incredible places and major events around the world. It’s an exciting, fast-paced field where no two days are the same. You’re often out in the field, not just behind a desk—which is part of what makes it so rewarding.
But here’s the truth: it’s a small and highly competitive industry to break into.
If you’re in college or a recent grad hoping to launch a career in sports or entertainment, here are a few things that helped me—and might help you too:
1. Start early with internships and real-world experience
I applied twice for internships with my university’s athletics department and even sold raffle tickets for a local club’s foundation. These small roles gave me a better understanding of how the industry works—and more importantly, opportunities to meet people in it, which leads me to my next point.
2. Network, network, network
Through my internship, I built a strong reputation. When I interviewed for my first full-time job, the hiring manager happened to be friends with my former supervisor—who put in a good word. That relationship helped me land my first role out of college.
3. Don’t be afraid to start small—or unpaid
I was in a fortunate position to be able to take on some unpaid internships and volunteer positions, they were amazing ways to get my foot in the door. These roles often come with more flexibility in headcount and chances to take on responsibility—once you are in, it's your time to show that what a star you are!
4. Be open to relocation and take leaps of faith
Nearly 10 years ago, I was working in Ohio when I saw a small position open in New York and I applied. When you apply, please make sure to use an address for that market, I used a friend’s New York's address, and took a leap of faith. I told myself: if I get the job, I’ll figure out the move and everything else later. That decision changed my life. Since then, I’ve had the chance to travel the world, attend some of the biggest sporting events, and build a career doing what I love.
Breaking into sports isn’t easy—but with persistence, strategy, and a bit of hustle, it’s absolutely possible and it is so rewarding! #lemon8partner #career #internship #ratingjobs #lemon8challengeNew York
Breaking into the sports industry might seem like a daunting challenge, but from my own journey, I can tell you it's incredibly rewarding. Beyond the initial steps I shared, there are deeper strategies and a mindset that can truly set you apart. Here’s what I’ve learned helps make a lasting impact. First, let's talk more about networking. It's not just about meeting people; it's about building genuine connections. When I was starting out, I learned that informational interviews were gold. Instead of directly asking for a job, I'd reach out to professionals whose careers I admired, asking if they'd spare 15-20 minutes to share their insights. I’d prepare thoughtful questions about their daily work, career trajectory, and advice for someone entering the field. This approach not only expanded my understanding of various roles – from event operations at the Next Gen ATP Finals to marketing for university athletics like Ohio State – but also created memorable interactions. Always follow up with a thank-you note, and consider sending occasional updates on your progress; this keeps you top of mind without being intrusive. Next, focus on developing transferable skills that are universally valued in any fast-paced environment. While passion for sports is essential, employers also look for adaptability, strong communication, problem-solving abilities, and a proactive attitude. During my early internships, even when selling raffle tickets, I focused on honing my sales pitch, managing small budgets, and improving my interpersonal skills. These aren't just 'soft skills'; they're critical competencies that allow you to excel whether you're coordinating logistics for a major event or managing a team. Learning to anticipate needs and offer solutions, even in small ways, demonstrates initiative. Another crucial aspect is understanding the diverse landscape of career paths within sports. Many people think of athletes or coaches, but the industry is vast. There are roles in marketing, public relations, sponsorship, event management, ticketing, media production, data analytics, facility management, and even legal and finance departments, all supporting the athletic ecosystem. Exploring these niche areas can uncover unexpected opportunities. For instance, my experience at events like the US Open opened my eyes to the intricate planning and execution behind large-scale sports entertainment, highlighting roles I hadn’t even considered before. Keeping an open mind about different departments and functions can lead you to a perfect fit you never knew existed. Finally, cultivate a strong personal brand. In today’s digital age, your online presence is often your first impression. LinkedIn is obviously key, but also consider how your passion for sports can be showcased through a blog, a sports-related podcast, or even participation in industry-specific discussions online. This doesn’t mean you need to be an influencer, but rather that you consistently present yourself as a knowledgeable, enthusiastic, and professional individual committed to the field. This dedication, combined with genuine connections and practical skills, is what truly kickstarts and sustains a successful career in sports.
A sports career is decent. I wish I would have gone into sports psychology; I feel like the money was be delightful. Lol