Tower 28 is overhyped

From my personal experience, many users, including myself, initially had high expectations for Tower 28 due to its trendy reputation and promises of gentle, effective skincare. However, after consistent use of their daily facial spray, I noticed it lacked the deep moisturizing effect I needed, especially compared to other hydrating mists I've tried. The formulation, though lightweight, does not provide lasting hydration for dry or combination skin types. In terms of their lip products, while they have appealing textures and colors, the staying power is underwhelming. I found myself reapplying frequently, which can be inconvenient during a busy day. This lack of longevity may be a downside for those looking for long-wear lip care or color. It's worth mentioning that the hype around Tower 28 is largely fueled by their emphasis on clean ingredients and skin-friendly formulas, which is a big plus for sensitive skin. However, this doesn't always translate to superior performance in moisturizing or durability. Ultimately, if you prioritize lightweight, clean beauty products and are okay with reapplying lip items throughout the day, Tower 28 might still be worth trying. But if you need intense hydration or long-lasting lip color, you might be better off exploring other brands. It's important to set realistic expectations and consider your own skin type and lifestyle when choosing these products.