AIS SIAM Awakens the Matcha Lovers Community. Open "Matcha Social Club." All-Life Match Gen C People.

Through Matthai, music, art and chic activities reinforce the space of people who "like to play" to become "real."

Another highlight of the campaign is "Moodular Synth," an interactive experience that invites everyone to find their own Mood and Musical Taste through a synth connection and customize the Filter according to their feelings. Before receiving "Taste Receipt," which records unique musical tastes back to memorials, there are events to create colors and connect communities throughout the campaign - Matcha Party, Matcha Listening Party, and Matcha Run Club - with Merchandise Special Collections, T-shirts, postcards, and Tumblers designed under the Matcha Social Club's marquee. Redeem at PLUG Café

The Matcha Social Club campaign reflects the intention of AIS SIAM to be more than a meeting place, but a space that gives young people the opportunity to experiment, play, connect with people, and develop their preferences. Because every "real" can start with the little things we like before growing up to be the right person and community. Let's choose the right glass, find the favorite vibe, and open up to new experiences together in AIS SIAM Matcha Social Club from August 1 - September 30, 2026. At AIS SIAM, you can find more activity on Instagram: @ aissiam _ official.