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Designer, don't open Figma! If you haven't asked this yet,

Are you bored? Get Brief now. Open Figma now...But the summary of the work was solved, lost time and emotion! 😤

Before jumping to "how to do it," let's stop the important Czech Point so that the single task passes (or fixes as little as possible!)

📍 Divide the job categories clearly before you start.

First, know what kind of work we are:

1️⃣ New Project: Start from 0, never before (Challenges but requires a good structure)

2️⃣ Enhancement: Works build on the original (Must see the original context to break)

Tips: If the team doesn't tell...Ask honestly. Don't guess!

🚀 4 powerful questions. "Ask now. Brief cleared."

Whether it's in-house or outside work, understanding "business" is the key. Try this question guide:

1. What? - What exactly are we going to do?

Defining the scope of the work so that the issue is not lost.

2.Problem - What's the problem now?

Let him tell you the pain # (Pain Point), the more you understand the problem, the more you can solve it

3. Why? - What are you doing?

What is the goal of this fix? To increase User or to reduce confusion?

4. Outcome - What are the expected results?

How to measure success? (e.g., 20% increase in applications)

💡 Conclusion:

Keeping data tight from the beginning makes it easier for us to work without guessing the mind of the commanding person. It also helps us to be a professional who cares about Business!

Who has ever seen a Breeve case so unclear that the work is broken? Come to share comments. 👇

# ProductDesign # UXUI # How to work to be happy # Work life review

1/23 Edited to

... Read moreจากประสบการณ์ทำงานออกแบบ UX/UI มา สิ่งที่ช่วยให้การทำงานทีมราบรื่นขึ้นมาก คือการตั้งคำถามให้ชัดเจนตั้งแต่วันแรกที่ได้รับบรีฟ ทุกครั้งที่เริ่มโปรเจกต์ใหม่ ไม่ว่าจะเป็นงานที่เริ่มจากศูนย์ หรือการต่อยอดจากงานเดิม การแบ่งประเภทงานก่อนลงมือทำช่วยให้เราระบุวิธีการและขอบเขตเป้าหมายได้ชัดเจนมากขึ้น โดยเฉพาะกับงาน 'New Project' ที่ต้องวางโครงสร้างตั้งแต่ต้น การเข้าใจ Pain Point ของผู้ใช้งานและวัตถุประสงค์ของธุรกิจเป็นหัวใจหลักที่ Designer ไม่ควรมองข้าม สำหรับผม การใช้คำถาม What, Problem, Why และ Outcome ช่วยสร้างกรอบคิดที่แข็งแรงและบีบบังคับให้ทีมลูกค้าอธิบายสิ่งที่ต้องการอย่างละเอียด ซึ่งช่วยลดโอกาสผิดพลาดและแก้ไขงานซ้ำซ้อนลงได้มาก นอกจากนี้ยังทำให้เราดูเป็นมืออาชีพที่เข้าใจธุรกิจ ไม่ใช่แค่ทำงานตามคำสั่งเท่านั้น อีกเรื่องที่สำคัญคือการสื่อสารกับทีมลูกค้า ถ้าไม่มั่นใจในข้อมูลที่ได้รับ การถามตรงๆ และยืนยันสิ่งที่เข้าใจช่วยป้องกันความเข้าใจผิด ซึ่งท้ายที่สุดจะทำให้งานเสร็จเร็วและตรงตามความต้องการมากกว่าการตั้งสมมติฐานเอง สุดท้าย อยากแนะนำนักออกแบบทุกคนให้ลองจดคำถามเหล่านี้ไว้ในช่วงเริ่มต้นทุกโปรเจกต์ เพื่อสร้างความชัดเจนกับลูกค้าและช่วยให้ทีมออกแบบทำงานได้มีประสิทธิภาพขึ้นอย่างเห็นได้ชัดครับ

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