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Summary Answer Marketing Questions One Episode A Day EP116 Introduction Course

Summary Answer Marketing Questions One Episode EP116 Get to Know the Course From Data to Impact: An Insight - Driven Marketing Masterclass 9th Edition

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A course to teach Data Driven Mindset and Professional Insights at Nattapon Muangtum is organized with the MAT Marketing Society for the 9th edition.

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The first day is February 5. Data Thinking is mainly to question the data available and use the Data Marketing Canvas. There are problems to do together. In another way, CRM Strategy Canvas is taught to personalization.

Data-Driven Mindset is a fundamental matter in the Data Thinking angle. Thinking questions from data that have. It requires thinking in a Data Strategy. It is done on paper, not learning through computer. Because despite the same story, many different ideas bring different results.

Part 1 If there is a DataBase, how will there be Analytic Thinking? Because the data is like a box, because it can see many angles. Try to share around. Do not try to do it alone. Divide what views you see. It is a study half the morning of the first day. After getting ideas, just think differently, the results spread out, but will see interesting views. Then come to evaluate and share in the cloud through learning from peers.

Part 2 in CTC2024 has been talking about the Data Collection Canvas. The main thing is to use Creative Driven Data. What can not be overlooked is how to get the data you want through Objective - Data - Creative - Tools. Through the problem you tried, apply it to the team (suggesting that being a team would be great).

Part 3 CRM & Personalization Learn to market yourself with CRM Canvas. Studying in the room will be able to build on the tasks that match the current problem better by dividing it into Prospect - Customer - Super Customer - Lost (Churn) and then dividing the details of the different Approach.

"Focus on action to remember the implementation."

The more shared, the more written, the better remembered, the more interesting the course. Each generation has more than 50-60 students per generation. If you come to the class, you can talk directly.

Setting a question is more important than an answer. Is it a good question today? If it is well established, it is more than half of the knowledge. Let's update the knowledge. Let's share it.

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If you want to know how to make the most of Data, let's meet in a course.

From Data to Impact: An Insight-Driven Marketing Masterclass 9th Edition

2 full days of intensive classes

With two real speakers in marketing.

Thailand's Top Data & Insight Expert with Unlocking the Power of Insight for Efficiency Marketing

📅 5-6 February 2026

📍 Etas Lumpini Hotel Bangkok

1/27 Edited to

... Read moreในยุคที่ข้อมูลมีบทบาทสำคัญในการทำการตลาด หลักสูตร From Data to Impact รุ่นที่ 9 นี้ถือเป็นโอกาสทองสำหรับนักการตลาดที่ต้องการยกระดับความรู้และทักษะด้าน Data-Driven Marketing จากประสบการณ์ส่วนตัว ผมพบว่าการเข้าใจและนำ Data มาใช้ให้เกิดประโยชน์ไม่ใช่แค่เรื่องการมีข้อมูลเยอะ แต่เป็นเรื่องการตั้งคำถามและวิเคราะห์ข้อมูลอย่างมีระบบ ซึ่งหลักสูตรนี้เน้นการคิดแบบ Data Thinking ที่ไม่เรียนผ่านคอมพิวเตอร์ แต่ใช้การจดลงบนกระดาษเพื่อให้เรามองเห็นมุมมองต่าง ๆ ได้ชัดเจนขึ้น นอกจากนี้การทำงานร่วมกับเพื่อนร่วมรุ่นผ่านการแชร์มุมมองทำให้เราได้เรียนรู้และขยายความคิด จนเกิด Insight ที่นำไปใช้จริงได้ ผมชอบวิธีที่หลักสูตรนี้แบ่งเนื้อหาเป็นสามส่วน ได้แก่ การวิเคราะห์ฐานข้อมูลเชิงลึก, การสร้าง Data Collection Canvas เพื่อออกแบบการเก็บข้อมูลที่ตอบโจทย์แคมเปญ และการใช้ CRM Strategy Canvas เพื่อทำการตลาดแบบรู้ใจลูกค้าแต่ละกลุ่ม โดยเฉพาะการแบ่งกลุ่มลูกค้าเป็น Prospect, Customer, Super Customer และ Lost (Churn) ทำให้สามารถวางแผนการตลาดเฉพาะกลุ่มได้ดียิ่งขึ้น ในฐานะคนที่เคยทำงานการตลาดมาก่อน ผมเห็นว่าสิ่งที่สำคัญที่สุดที่หลักสูตรนี้สอนคือ "การลงมือทำจริง" ซึ่งช่วยให้เราจำได้และเข้าใจแนวคิดได้ดีขึ้นกว่าการเรียนในห้องอย่างเดียว ความรู้ที่ได้ไม่ใช่เพียงแค่ทฤษฎี แต่เป็นเครื่องมือที่สามารถนำไปใช้ต่อยอดการทำงานได้ทันที สำหรับใครที่กำลังมองหาหลักสูตรที่จะช่วยให้คุณทำการตลาดด้วยข้อมูลอย่างมืออาชีพ และอยากสัมผัสกับผู้เชี่ยวชาญด้าน Data & Insight ระดับต้นๆ ของประเทศไทย ผมแนะนำให้ไม่พลาด From Data to Impact รุ่นนี้ครับ เป็นโอกาสที่จะได้เรียนรู้แนวคิดและเทคนิคใหม่ๆ ที่จะช่วยให้คุณปลดล็อกพลังข้อมูลเพื่อก้าวสู่การตลาดที่มีประสิทธิภาพสูงสุด

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