CLOCKING IN episode 10: Kartik Kumra, founder of Kartik Research

There’s a new store in the city that brings a slice of India to the states, and it’s home to a brand that should be on your radar: Kartik Research. Founder Kartik Kumra breaks down what it means to be representing India at this scale, what he sees in the future for Indian fashion, and how he started a successful clothing brand as a 20 year old college student!

#fashion #mensfashion #indianfashion #indiantiktok #indian #artisanalfashion #kartikresearch

2025/7/29 Edited to

... Read moreAfter diving deep into Kartik Kumra's journey with Kartik Research, I'm genuinely blown away by his vision for Indian fashion. It's not just about clothes; it's about a movement, a philosophy he calls 'Indian Future Vintage.' What struck me most was his commitment to authenticity, especially when it comes to supporting artisans. In a world where 'sustainability' and 'craftsmanship' often feel like mere buzzwords, Kartik Research truly embodies these values. He shared how the artisans he works with aren't just laborers; they're individuals preserving a family legacy, driven by deep passion rather than purely financial motives. This really opened my eyes to the true meaning of ethical fashion – it's about growing with the artisans, ensuring their skills and heritage are nurtured, not exploited. His story also resonated deeply with me as someone interested in entrepreneurship. Imagine starting a brand at just twenty, fresh out of college! Kartik Kumra's experience highlights that passion and a unique point of view are paramount. He gave some incredibly practical advice for aspiring designers, especially regarding the startup costs. He mentioned how creating a sampling collection in India could be as low as five thousand dollars, a stark contrast to the seventy to eighty thousand dollars it might take in the US. This kind of insight is invaluable for any young creative dreaming of launching their own label. It really makes you think about where and how you can most effectively bring your ideas to life. The challenges he faced, even with something as monumental as debuting at Paris Fashion Week, were quite revealing. He spoke of the 'ridiculous coordination challenge' and the immense financial commitment. It's a stark reminder that even at the highest levels, the fashion industry demands relentless effort and significant investment. Yet, his perseverance in showcasing 'Indian Future Vintage' on a global stage is incredibly inspiring. This concept, where designs are meant to age gracefully and become timeless pieces, really challenges the fast-fashion mentality. It's about creating garments with intention, built to last, that you could imagine finding in a vintage archive twenty years from now. Looking ahead, Kartik is optimistic about the future of Indian fashion. He sees a burgeoning movement of young people experimenting and bringing fresh perspectives, similar to how Japanese designers broke through internationally in past decades. This gives me so much hope for the global recognition of India's rich textile heritage and innovative design talent. It’s not just about traditional aesthetics but reinterpreting them for a contemporary, global audience. His work with Kartik Research is a testament to this, blending traditional techniques with a modern sensibility. It's a powerful reminder that authenticity, respect for heritage, and a clear vision are the cornerstones of building something truly impactful and lasting in the fashion world.

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