HOW TO *ACTUALLY* LAND UGC DEALS

2025/1/15 Edited to

... Read moreUser-Generated Content (UGC) is increasingly important for brands looking to enhance their authenticity and engagement with audiences. To break into the UGC market, start by identifying your niche. Focus on areas like beauty, fashion, or wellness that genuinely inspire you. Creating targeted content showcases your passion and skills, making you more appealing to brands. Next, develop a polished portfolio that highlights your versatility. Include various content types such as product reviews and unboxings to demonstrate your adaptability. Tools like Canva and Google Drive can help you create a visually appealing and easily sharable portfolio. Networking with other creators is equally vital. Engage with the community to stay updated on trends and best practices. Observing how other successful UGC creators interact with brands can reveal strategies that work. Remember, intentional brand outreach is key. Research brands that value UGC and align with your content style. Genuine recommendations resonate more with your audience, fostering trust and credibility. Investing in some essential equipment like lighting and a sturdy tripod can significantly enhance your content quality, helping you stand out even more. With a little preparation and creativity, you'll be well on your way to landing exciting UGC deals!

12 comments

Crystal Turner's images
Crystal Turner

Thanks 😊

Related posts

A person takes a mirror selfie in a kitchen, with text overlay: "How I became a UGC creator making 4 figures in just 3 months A step-by-step guide." The image includes the Lemon8 logo and username.
A ceiling fan is visible with text explaining: "UGC stands for User Generated Content. It's essentially creating promotional videos/photos for brands to post on their pages, so you don't need any followers to get started!" The Lemon8 logo is also present.
A room with a mirror and bed, displaying text: "1. Create a portfolio on Canva. I included these things: - About Me section - Contact - Sample videos - Rate card." The Lemon8 logo and username are at the bottom.
The blueprint to make $$ as a beginner UGC creator
I started UGC specifically about 3 months ago. I had the hardest time getting my first couple of deals, but once I did, the opportunities started snowballing! My UGC portfolio: https://rroomfies.my.canva.site/ If you're having difficulty starting out, just know it 10000% DOES get easier
Jane 🦧

Jane 🦧

1878 likes

A laptop displaying code and a coffee cup, with overlay text asking "how to pitch yourself as a micro/ugc creator." The image introduces the topic of pitching for UGC creators.
Beauty products and gold hoop earrings on a tray, with overlay text addressing the struggle of landing brand deals and emphasizing that crafting a perfect pitch is key, inviting users to swipe for tips.
Various beauty products arranged on a surface, with overlay text outlining three essential pitching steps: research the brand, create a custom pitch, and showcase your portfolio.
how to pitch yourself as a UGC creator
Struggling to land brand deals as a UGC creator?? Crafting the perfect pitch is key! 🔑 I am spilling all the tea on the best tips and tricks on how to pitch yourself to brands! Use my checklist/steps when creating your personalized pitch! Swipe to the end to see an example of my pitch! 💌
Faith | UGC

Faith | UGC

166 likes

An open box containing skincare products, including a moisturizer and a renew cream, with the text 'USE THESE BRAND EMAILS FOR UGC' overlaid. The box flap reads 'Skin care backed by science.'
15 Brand Emails to Pitch for UGC
Land those Deals Babe, I love how resourceful the UGC Community is, let me know who you pitched in the comments 💬 Like & Follow Amigas ✨ #ugccreator #brandemails #ugccommunity #ugcforbeginners
Monica Silva

Monica Silva

413 likes

How to become a successful UGC creator 🤳
There is a ton of recent hype around UGC creation and how accessible it is to those without tons of followers! Because of this, lots of people are exploring it as a potential side hustle or career path, and I love that! In order to be successful, you’ll need a couple key things, which include:
hannah 💟

hannah 💟

32 likes

A woman with dark hair, eyes closed, holds a phone, with text 'PROOF!' overlayed. Below, an Instagram DM screenshot shows a message from Color WOW to Monica, confirming a new opportunity.
A screenshot of an Instagram direct message from Monica to Color WOW Hair on February 5th, pitching her UGC creator services and offering to send her portfolio.
A screenshot of an Instagram direct message from Color WOW Hair to Monica on March 13th, offering a gifted opportunity to send their viral sensation Dream Coat product.
How I Land Consistent UGC DEALS 😍 (Proof + TIPS)
Find the 💡 to Skip to MY STRATEGIES. (but def read the rest lol) —————————————————————————- Note: I remember walking into the Kohl’s Sephora and telling my boyfriend that one day I will work with Color WOW. I sent COLOR WOW a short pitch in February. I usually follow back, but this time I d
Monica Silva

Monica Silva

183 likes

How to get your FIRST UGC deal! 🌸
Landing your first deal is one of the hardest parts of starting your UGC career. It can take weeks to MONTHS to see your first paid deal come in, which I understand, can feel discouraging for new creators. But - there is a bright side! The great thing about UGC is that there is a snowball ef
Camila B

Camila B

67 likes

How To Become A UGC Creator
Here’s the exact steps I did to become an UGC creator (or influencer) and started working with brands ⬇️ Step Number 1 1️⃣ I sourced the actual PR contact emails for the brands I wanted to work with. 2️⃣ I drafted a clear, professional pitch introducing who I am, what I offer, and why it ben
Chanelle Renee

Chanelle Renee

29 likes

The apps I use {almost} daily as a UGC Creator!
I love all of these apps, even if I’m still trying to figure out Lemon8! 🙃 #hellolemon8 #ugc #ugccreator #ugcforbeginners2023 #creatorlifestyle #creatortips
Lauren

Lauren

3464 likes

How to Land Paid Brand Deals w/ Under 1K Followers
Let’s be real, brands aren’t just looking for influencers anymore. They want real creators who can make scroll-stopping content that feels authentic. Here’s how to start: ✨ Create ad-style content before you’re paid. ✨ Be clear about your niche (beauty, lifestyle, skincare, etc.). ✨ Start pi
Hey! It’s Ria Janay

Hey! It’s Ria Janay

73 likes

become a UGC creator 📷
becoming a UGC creator does NOT happen over night research research research it takes a bit to start UGC but it is so rewarding in the end — #ugc #ugccreator #ugccommunity #ugccreatortips #ugctips #ugcforbeginners #howtobecomeacontentcreator
✿ phalon ✿

✿ phalon ✿

54 likes

The image shows a person from behind wearing headphones, with a white overlay containing the text "UGC Pitching Secrets" in black font. The background appears to be an outdoor setting with a stone wall.
The image displays various beauty products on a wooden surface, with a table overlay titled "Secrets #1". The table provides tips on writing attractive subject lines, personalizing copy, and offering ideas for UGC pitches.
The image shows beauty products and accessories on a white textured surface, with a table overlay titled "Secrets #2". The table offers advice on writing like a brand, following up with a new hook, and designing a professional signature.
Email Pitching is the best way to land deals 🍋🍋
Email Pitching is the best way to land deals as a UGC Girlie🎀 Here are 6 must-know secrets✨ #ugccreator #ugcadvice #letschat #UGCCreatorTips #ContentPricing
DIGITALBOSSZEE

DIGITALBOSSZEE

88 likes

Become a UGC Creator using these 3 Steps
Here’s 3 more UGC Steps to becoming a UGC CREATOR💰📸 - Create an Introduction Video - Identify your Rates & Create a Rate Card - Send & Sell “done for you” content to Brands Want to Learn How to become a Successful UGC Creator within 30-40days? Download the “UGC Creator Vault Cour
Monica Silva

Monica Silva

192 likes

UGC Tips that Worked for Me!
I’ve been content creating for about 4 years now, and I finally took a leap to pursue UGC. Here’s what I Learned— that works.. • Building my Portfolio before Reaching Out to Brands: When you want to start pitching, brands want to see your work before making an investment in you. • Consist
Monica Silva

Monica Silva

1131 likes

A young woman wearing sunglasses sits in a car, with the text overlay "3 steps to start your UGC CAREER SWIPE" indicating an introductory slide for a guide on becoming a UGC creator.
An indoor scene with plants on shelves and burlap sacks, featuring the text overlay "1. CREATE AN INSTAGRAM ACCOUNT AND START CREATING AND POSTING CONTENT THAT YOU LIKE TO MAKE," outlining the first step for UGC creators.
A wall adorned with a colorful mural of insects and plants, displaying the text overlay "2. FOLLOW OTHER UGC CREATORS AND STUDY WHAT THEY DO AND HOW THEY'RE BECOME SUCCESSFUL," detailing the second step for aspiring UGC creators.
How to start working as a UGC creator?!
My number one asked question on this app is how to start as a UC creator and what to do first… Here are three things that I did to start working working with brands as a UGC creator: 1. I started posting consistently on Instagram in a specific niche. You don’t need to stay in a specific niche
Erin Leeper

Erin Leeper

28 likes

DON’T do these 3 things as a UGC creator…
3 things you need to avoid doing as a UGC creator: 1. Taking every gifted offer: if you want UGC to be your full time gig, treat it as such. You can’t live off of free product in exchange for content. Don’t be scared to negotiate a free UGC offer into a paid one. 2. Sending content without a
Erin Leeper

Erin Leeper

74 likes

5 steps to becoming a UGC creator 💻💸
The 5 steps that got me my first gifted & paid UGC deals ⬇️⬇️ 1. Create example content: use items you have around the house to create example UGC videos 🎥 2. Create a portfolio: use Canva to create a UGC portfolio by adding all of the example videos to it along with an about you section
Erin Leeper

Erin Leeper

68 likes

Why should you be a UGC CREATOR?!
If you’ve always dreamed of working with huge brands that you’ve always loved but never thought it would be possible, I have some news for you!! Rather than going the route of trying to become a famous influencer to receive free PR and brand deals, you can start NOW by pitching yourself as a UGC
Erin Leeper

Erin Leeper

105 likes

4 uses for chatGPT as a UGC creator👩🏻‍💻✨
4 different ways to use CHATGPT to help you with your UGC journey… 1. Have it help you make ideas for videos: ask for different ideas for videos using the specific product you have to make a video for! 2. Write your scripts: have it help you write your video scripts and adjust accordingly! (Y
Erin Leeper

Erin Leeper

183 likes

100 Brand Deals You need to check
#brands #branddeals #branddesigninspiration #ugccreator #ugccontentcreator
Bri Digital Marketing “ DWA “

Bri Digital Marketing “ DWA “

149 likes

An overhead view of a laptop, magazine, coffee, and water on a bed, with text overlay 'HOW TO CREATE A FREE UGC PORTFOLIO WEBSITE' and a Lemon8 watermark.
The same bed setup with a laptop and coffee, featuring a bookmark icon and text 'SAVE THIS SO YOU DON'T FORGET' to remind users.
The bed scene with an overlay showing Canva's 'Create a design' and 'Create a team' options, instructing users to 'USE CANVA.COM > CREATE DESIGN'.
FREE UGC PORTFOLIO SITE TUTORIAL 💻📸
A UGC website portfolio is MUCH MORE professional than having reps looking through a PDF presentation. Canva allows you to create a FREE website of any kind, SAVE THIS POST SO YOU DONT FORGET ✨ If you are in the beginning stages of UGC, you found LPA just in time. LPA is my UGC Academy calle
Monica Silva

Monica Silva

654 likes

Beginner UGC Starter Kit
when i started ugc, i was confused about literally everything — what to send brands, how to pitch, what to charge, how to follow up, all of it. so i made a beginner ugc starter kit with the templates i wish i had when i started. it includes pitch scripts, follow-up messages, a media kit outli
maryam

maryam

11 likes

A woman with long dark hair smiles at the camera, wearing a light ribbed top. Text overlay reads "Why I had such quick success with UGC" and her social media handle.
A woman with dark hair smiles with her eyes closed, arms raised, against a blue sky. An overlaid email shows a brand reaching out for video content collaboration.
A woman stands outdoors, with an overlay showing a mobile phone displaying a portfolio website for "Jade Johnson, Influencer, Podcaster & Content Creator."
UGC tips to make money FASTER
I love UGC as a side hustle because it has such low start up costs, requires hardly any monthly costs, you can make BANK, all with flexibility in your schedule, and working on projects that you actually like I've been doing UGC for about a year, i do it extremely part time, basically i have
Jade Johnson

Jade Johnson

65 likes

A woman with long dark hair and a pink jacket is featured, with large white text overlayed that reads "UGC CREATORS LAND MORE DEALS USING THESE APPS". A small "lemon8" logo and the handle "@alladinumar" are at the bottom.
For the UGC Creators that want to land more deals☕️
✨ Creator Tip: For the UGC Creators that want to land more brand partnerships this year, get active on the following affiliate platforms: 1. LTK 2. Collective Voice 3. ShopMy 4. MagikLinks 5. Mavely Many affiliate platforms serve as brand partnership agencies to your favorite brands, and
DIGITALBOSSZEE

DIGITALBOSSZEE

40 likes

Traveling for Free, Brand Deals, $12k/mo…👇🏼
🥂I became a UGC creator Well first off important to understand I’m not an influencer, I’m a full time creator for brands (UGC creator). 🤫wait what!? 👉🏼That means brands hire me to create content for their social media pages but I don’t have to post it on my own socials. Awesome isn’t it?
Kate

Kate

23 likes

A title image displaying "PR EMAIL LIST FOR UGC CREATORS" over a case of pink kombucha cans, setting the stage for brand collaboration emails.
An open box with candles, featuring text overlays that list email addresses for potential brand collaborations, as part of a UGC creator resource.
An open box filled with bags of sweet potato chips, displaying text overlays with email addresses for various brand collaboration opportunities for UGC creators.
Emails for brands that work with UGC creators
If you want to start working as a UGC creator, reaching out to brands via email is the best way to get the ball rolling!! Here are 6 emails for brands that I’ve either personally worked with, or saw others getting UGC deals with!! Remember, don’t feel discouraged if you don’t get an email b
Erin Leeper

Erin Leeper

88 likes

How to earn $$ from UGC as a side hustle 💸
A lot of people ask me how to ACTUALLY *get into* UGC and make it profitable. To be 100% honest, I'm not an expert at ALL. I don't make a lot compared to what some creators are making ($10-30k a month). But in my experience, these are the few places you can find UGC campaigns. - Inb
Jane 🦧

Jane 🦧

20 likes

Become a UGC creator in 1 month
Here is the 4 week plan that landed me my first paid UGC deal with no prior experience WHILE working a full time job ⬇️⬇️ Week 1: create example content - whenever you have free time, create example UGC videos using products you already have at home. Make sure to create a variety of different st
Erin Leeper

Erin Leeper

75 likes

Final week of becoming a UGC Creator!
Here are the final steps that I would take if I were just starting UGC! 📝 Day 22: • Create a content calendar for TikTok (3-4 videos/week). • Plan hooks, CTAs, and goals for each video. Day 23: • Send 20 pitches (mix of email + DM). • Begin automating with templates and copy-paste systems
Sabrina🫶🏼|Lifestyle|UGC|FTM

Sabrina🫶🏼|Lifestyle|UGC|FTM

6 likes

A woman demonstrates a device on her arm, with text overlay "Have Brands Reaching out to YOU!" promoting tips for content creators.
A phone screen displays a social media profile with an email address and portfolio link highlighted in the bio, illustrating the tip "Add your email in your bios".
An iPad shows a digital portfolio with images and contact information, resting on a gray surface, accompanied by the text "Have your portfolio linked".
UGC Tips: How to get brands to reach out to YOU!📩
🌸Add your email in all your bios: I’ve heard social media managers say, if they don’t see it, they aren’t going to go searching on how to contact you. Make yourself easily accessible! 🌸Have a portfolio linked: Link your portfolio in your bio link so they can click on it and take a look at your
Alyssa

Alyssa

20 likes

A phone screen displays a UGC portfolio with the title 'ERIN LEEPER UGC + PHOTOGRAPHY Portfolio' and a photo of a woman. Below, 'Brands I've Worked With' is shown with various brand logos. The image has text overlays 'How I made MY UGC PORTFOLIO' and 'Swipe'.
This image, labeled '1 Cover page', shows a portfolio cover with 'ERIN LEEPER UGC + PHOTOGRAPHY Portfolio' and a photo of a woman. The accompanying text explains it's a clear image of her face, what she does, and her name.
Labeled '2. Welcome page', this image features a photo of a woman and a text box introducing 'Erin, a 23 year old UGC Creator living in Los Angeles'. The text explains it provides background information.
The UGC portfolio that gets me paid collabs✨💸
I’ve had a lot of comments recently regarding how to format/ create a UGC portfolio! Here is a basic and simple portfolio I’ve put together that lands me paid deals every month 💸💰 I used canva to create my portfolio and publish it as a website for FREE making it super easy to send to brands that
Erin Leeper

Erin Leeper

327 likes

A hand with metallic nails in a red sleeve, overlaid with text "UGC Platforms for beginners" and five stars. It also says "MAKE MONEY FROM YOUR CONTENT" and includes the Lemon8 logo with "@styledbyamandag". This image introduces platforms for user-generated content creators.
UGC beginner friendly platforms
Here are some platforms geared toward beginners in UGC! 1. Insense- A mobile app that helps creators connect with brands for content creation, offering a straightforward, commission-free experience ** my fav** 2. Fiverr- A global freelance marketplace where creators can offer their UGC servi
Amanda Gray

Amanda Gray

181 likes

A title slide for 'UGC BASICS PT.1' and 'BEGINNERS GUIDE FOR UGC CREATORS PART 1' set against a vibrant pink alleyway filled with potted cacti and succulents.
A list titled 'BECOME UGC CREATOR' outlining five steps: study UGC content, build a portfolio, prepare a pitch, find and pitch to brands, and join UGC platforms.
A list of 'UGC ESSENTIALS' including analytics, social strategy knowledge, active social presence, a good portfolio, unique branding, content ideas, and UGC knowledge.
UGC BASICS PT.1
#lemon8contest #AskLemon8 #lemon8challenge #ugc #contentcreator Are you interested or curious to know about UGC(user generated content)? Or becoming a UGC creator(someone who makes content for brands)? If so, here is a Guide for Beginners Part 1. This is the foundation and the must kn
✨👑QueenSheriKing🪩🎙️

✨👑QueenSheriKing🪩🎙️

67 likes

How 2 EMAILS landed me a PAID UGC deal✨
Showing you a REAL email thread I had with a brand negotiating a $250 UGC deal!! A lot of people may think it’s complicated to pitch/ receive UGC deals from brands, but this shows with just 2/3 emails, I was able to land a paid UGC deal with a large food brand!! My biggest tip to anyone who
Erin Leeper

Erin Leeper

52 likes

A flat lay of various US dollar bills (20s, 50s, 100s) spread across a dark surface, with the pink text overlay "5 Side Hustles In 2025". The Lemon8 logo and @minttalksfinance handle are in the bottom left corner.
A text box on a blurred background, titled "1. DIGITAL PRODUCTS & TEMPLATES". The text describes creating and selling digital items like Notion templates, planners, or eBooks on platforms like Etsy, Gumroad, and Lemon8. The Lemon8 logo is at the bottom.
A text box on a blurred background, titled "2. CONTENT CREATION". The text discusses becoming a micro-creator, documenting daily life, and earning from UGC deals, brand partnerships, and affiliate links. The Lemon8 logo is at the bottom.
Side hustles that actually make sense in 2025 😭💰
💼 Everyone says “start a side hustle,” but no one talks about which ones actually make sense in 2025. Here are 5 that actually build skills, income, and experience — not burnout 👇 ⸻ 1️⃣ Digital Products & Templates Create once, sell forever. Things like Notion templates, digital planne
minttalksfinance

minttalksfinance

472 likes

UGC CREATOR CHECKLIST 🍋✅
💡Ready to level up your creator journey? ⭐️ Swipe through this essential checklist to make sure you’re set up to land brand deals like a pro! A solid foundation is key for success whether you're just starting out or scaling up! Remember: Focus on creating MAGIC, not chasing payments! That&#
dupayme

dupayme

3 likes

Why you need a portfolio as a Content/UGC creator
What I put in my digital portfolio that landed me two on-going monthly retainers of $500 and $1,000 in under 3 months as a UGC creator. 🎉 First, most people think you need a high following count to get paid brand deals — wrong. You actually don’t. Experience and being able to show off your work
Truulyjen

Truulyjen

81 likes

A person wearing headphones works on a computer displaying "THE ULTIMATE UGC COURSE IS ALMOST HERE!". The screen shows a design interface, likely for the upcoming UGC Creator Vault Course, with papers and bags on the desk.
How to Become a UGC Creator in 30days
17 Days Left! 🤩 The UGC Creator Vault Course is curated for anyone in love with Content Creation and is ready to make their passion their monthly paychecks! 💰✨ This course has 50+ modules, Templates, Detailed Tutorials, and so much more! This course is for you if you want: ✅to pursue a
Monica Silva

Monica Silva

16 likes

A person with long braided hair sits at a white table, looking at a laptop. The background shows a tropical scene with blue water. Text overlays read "my UGC pitch template" and "(that has made me over 5k+)", with a white arrow pointing right.
A screenshot of a notes app displays the beginning of a UGC pitch template. The text introduces Faith Turner as a college student content creator specializing in UGC, seeking brand collaboration opportunities.
A screenshot of a notes app displays the end of a UGC pitch template. It includes a closing statement, Faith Turner's name, her email address, and a link to her UGC portfolio.
my UGC pitch template 💻💰
for the past year, i’ve been using this exact template to pitch to brands! this simple pitch has resulted in multiple brand deals and the results have been amazing. ✨ i’ve secured paid and gifted brand deals, and have made over $5k+ in earnings in the process. Feel free to use these template as a b
Faith | UGC

Faith | UGC

150 likes

A woman looks up thoughtfully, with a purple speech bubble above her head stating, "THE BEST UGC NICHES THAT PAY TOP DOLLAR." A "TOP SECRET" stamp is at the bottom right, and a Lemon8 watermark is at the bottom left.
A smiling woman frames her face with her hands, with text overlaying the image. The text reads "NICHE #1 - BEAUTY & SKINCARE PLATFORMS" and describes the industry's need for authentic content.
A smiling woman sits in a booth, with text overlaying the image. The text reads "NICHE #2 - HEALTH & WELLNESS" and describes the demand for real-life testimonials and lifestyle content in this area.
UGC Niches that pay BIG money💸
If you’re a UGC creator looking to land high-paying brand deals 💸, you need to know the best niches to target! 🎯 Beauty & skincare, health & wellness, and tech are where the money’s at in 2024. 🧴💪📱 Brands are searching for real, relatable content—and they’re willing to pay top dollar for
Jade Johnson

Jade Johnson

66 likes

A young woman, likely Marlee, stands in front of an evergreen tree, wearing a brown coat, jeans, and a plaid scarf. The image includes text overlays "Follow me On Insta" and "Lemon8 @marlee_002", encouraging social media engagement.
How I became a UGC creator & growing your media
Hi! So I’m trying to hit 2k followers and I really need y’all help. I am a UGC creator, but I post makeup tutorials, fashion tips, and skincare routines! I want all the girls who love that type of content or make that kind of content following my page. My mission to help every woman feel more conf
Marzworld23

Marzworld23

10 likes

Part 1: How I Started Landing Paid UGC Deals 💸
What helped me not give up at the start? → Realizing this is a long game → Staying consistent even when it felt slow → Saying no to unpaid barter and learning how to pitch my value 💖 Follow @Sofi Mamchur if you’re growing in UGC too! #ugcforbeginners #ugccommunity #ugcwork
Sofi Mamchur

Sofi Mamchur

3 likes

A black handbag and a stack of money are shown, with text overlay "SPEND THE DAY WITH ME as a Business Woman," representing a successful day for a business owner.
A person makes a peace sign in front of a computer screen displaying an email about a UGC content creation request, with text "just landed a $540 Deal!".
A phone screen displays a payment confirmation for $709.60 USD, with text "got paid today from my previous brand deal!" and a green checkmark.
What a Day in UGC Looks like for me🥂💰
As a Business Woman I LOVEEE when all things just go RIGHT all in one day. As an entrepreneur I will always have ups and downs, I’ll have slow days, or unexpected occurrences on a good day— BUT TODAY?! I got my money IN, my brand deals IN, & seeing my work in UGC PAY TF OFFFF🥹✨ For the re
Monica Silva

Monica Silva

360 likes

See more