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Another transfer-proof lipstick is making some very serious claims 😭 so obviously I had to put it through a real lipstick transfer test. Because if you’re calling yourself a long-wear, transfer-proof lipstick… I need to see PROOF 👀 #transferproof #transferprooflipstick #alejayapprovedornah
Ale Jay

Ale Jay

0 likes

Bronzer placement and blush placement are NOT the same thing 😭 and where you put each one can completely change how your makeup looks. If you’ve ever wondered where to apply bronzer vs blush, look at what happens when I place them side by side 👀 #makeuptutorial #bronzer #blush #bronzertut
Ale Jay

Ale Jay

0 likes

So apparently your birthday month is supposed to determine your makeup look 😭 and obviously I had to see what mine was giving. The makeup colors, eyeshadow, blush and lip combo they picked for my month?? Yeah… we need to talk about it 👀 #makeupchallenge #makeup #mymakeuptype #makeupchalle
Ale Jay

Ale Jay

0 likes

Makeup will tell on your skincare. EADEM Cashmere Peel is my milky AHA + PHA step for smoother, more luminous skin. Up to 20% off at Sephora starting 10/30 @EADEM @Sephora #eadempartner #sephorasale
Ale Jay

Ale Jay

0 likes

Kendall had me questioning how I’ve been using my gua sha this whole time 😭 I had to see if the temperature actually makes THAT much of a difference… and now I need to know which side you would pick 👀 #skincare #skincareroutine #guasha #guashatutorial #guashatool
Ale Jay

Ale Jay

0 likes

If your concealer looks good until you set it… THIS might be where you’re messing it up 😭 because such a tiny change in how you do this step makes the biggest difference #makeuptutorial #alejaytutorials #blackgirlmakeup #concealer #concealerhack
Ale Jay

Ale Jay

0 likes

Replying to @Natasha Gray now we’re on to the wear test of a full face of the cheapest vs most expensive makeup. Comment below how you think each side held up? And which side wins? 🤭 #beauty #makeup #makeupchallenge #cheapmakeup #expensivemakeup
Ale Jay

Ale Jay

0 likes

Replying to @Ghislaine Shamamba B we’re on to part 2 of a full face of the cheapest makeup vs most expensive makeup 🤭 Which side came out the best? Comment below #beauty #makeup #makeupchallenge #cheapmakeup #expensivemakeup
Ale Jay

Ale Jay

1 like

Today we’re comparing a full face of the CHEAPEST vs the MOST EXPENSIVE makeup I own 🙈🤭 I’ll also do a wear test to see which side holds up the best! Comment which side is winning 🏆 #beauty #makeup #makeupchallenge #cheapmakeup #expensivemakeup
Ale Jay

Ale Jay

0 likes

Your lashes are on… so why do they still look like they’re FLOATING? 😭 Babe, that little gap is giving the whole thing away. Watch this before you apply your next pair 👀 #eyelashes #eyelashtutorial #eyelashestutorial #eyelashes #alejaytutorials
Ale Jay

Ale Jay

0 likes

Before you buy a separate serum for every skin concern, check the ingredients 👀 Arencia's Vitamin C Booster Shot combines vitamin C to help even skin tone, niacinamide to support smoother-looking texture, and glutathione for antioxidant support. Three ingredients, one formula @Arencia #aren
Ale Jay

Ale Jay

0 likes

The wing eyeliner was perfect… then you looked straight ahead 😭 Babe, before you blame your hooded eyes and wipe it all off, watch this 👀 #eyeliner #eyelinertutorial #eyelinerforhoodedeyes #hoodedeyes #hoodedeyesmakeup
Ale Jay

Ale Jay

0 likes

Okayyy… could this be the one? 👀🤎 Babe, tell me what you think of the finish! Melanin Meets Mineral ✨@Beauty of Joseon #mineralsunscreen #sunscreenreview #melaninmeetsmineral #blackgirlmakeup #darkskinmakeup
Ale Jay

Ale Jay

0 likes

A smooth under-eye starts before the setting powder even touches your face 🙃✨ This Setting Powder 101 tutorial explains why your concealer keeps creasing or looking cakey, and how to apply setting powder for your skin type and skin tone so it stays smooth instead of dry. #SettingPowder #ma
Ale Jay

Ale Jay

0 likes

Apparently TikTok decided Rihanna is my celebrity look alike now 😭 So obviously I had to recreate one of her makeup looks and see if the comments were right… be honest, do you see it? 👀😂 #makeup #mymakeuptype #makeupchallenge #celebritylookalike #celebritylookalikechallenge
Ale Jay

Ale Jay

3 likes

So apparently eye maxxing for brown eyes is just using eyeshadow colors that contrast your eye color. I used blue eyeshadow to make my dark brown eyes stand out, but kept it beginner friendly and wearable because not everybody is trying to leave the house in a huge smokey eye 😭 This brown eye
Ale Jay

Ale Jay

3 likes

Makeup on your clothes? We don’t know her 😭 Here’s exactly how I get my makeup TRANSFER PROOF and make it last ALL day… because if I’m spending all that time on my face, it better STAY on my face And yes… we did the tissue test at the end 👀 Save this for the next time you need your makeup
Ale Jay

Ale Jay

7 likes

Mineral sunscreen on darker skin can be a STRUGGLE 😭 especially when you’re trying to avoid that white, ashy cast. I saw @Paintedbyesther try this sunscreen hack and immediately needed to know if it would actually make mineral sunscreen more wearable on deeper skin tones 👀 Because if you have da
Ale Jay

Ale Jay

2 likes

The way I used to do my brows vs. how I do them now… 😭😂 Sometimes it’s not your brows, it’s the technique. A few small changes can make them look softer, cleaner and SO much more flattering to your face. Save this for your next brow day 🤎 #browtutorial #eyebrowtutorial #browtips #ey
Ale Jay

Ale Jay

9 likes

Your foundation might not be the reason your makeup never looks as smooth as you want it to. This makeup skin prep for beginners is for anyone trying to get a smoother makeup base and make their makeup last longer. 🫶🏾 #makeup #skincare #skinprep #makeupprep #skincaretips
Ale Jay

Ale Jay

1 like

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Ale Jay
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Ale Jay

Jesus is Lord 📍LA nicole.herrera@thedigitalbrandarchitects.com