Our kind of Friday night 💋 #girlsnight #makeup #iceman

Straight out the 6ix- thanks Drake #iceman #basmabeauty

The Lip Lock Liner vs. Subway! Chat how did we do? #lipliner #eatingtest #lipcombo #lipstain #makeup

A hyperfixation we fully support. @Tyanna Gold is wearing her perfect pinky-nude, SHADE 03 in the NEW! Lip Lock Liner. Shop now at basmabeauty.com #lipcombo #lipliner #lips #carmakeup

Still going strong, 10 hours later 💪🏼 Shop The Lip Lock Liner at basmabeauty.com! #lipliner #alldaywear #makeup #lipcombo @bricivitano

First impressions - trying the NEW! Lip Lock Liner. Shop now on basmabeauty.com! 💋 #lipliner #lipcombo #makeup #firstimpressions #basmabeauty @amna jude sarah

Once The Lip Lock Liner has dried down, it’s LOCKED in. 🔒 Shop now on basmabeauty.com! #lipliner #lipcombo #transferproofmakeup #makeup

Lips that last through meals, meetings, movement (& even makeuouts 👀) The Lip Lock Liner is now available on basmabeauty.com! Tina is wearing SHADE 02. #lipliner #makeuphack #lipcombo #transferproof

She’s locked in place and not going anywhere 🔒🍜 The Lip Lock Liner is now available on basmabeauty.com! #longlastingmakeup #lipliner #lipcombo #weartest

How life feels now that I have 4 new lip combos to choose from! The Lip Lock Liner is now available on basmabeauty.com! @lele #lipcombo #lipliner #tryon #makeup

Tag us in your wear tests - we’re up for the challenge 👀🤭 The Lip Lock Liner is NOW AVAILABLE on basmabeauty.com! #lipliner #longlasting #weartest #makeup #basmabeauty @noorawadbairouti

NOW AVAILABLE! The Lip Lock Liner. A smudge-proof, transfer-proof, waterproof lip liner that holds through meals, meetings, and movement. This creamy formula applies smoothly without tugging, shapes, defines and locks color in place for 8+ hours. Wait 1 minute after applying for the color to dry

Replying to @Cindy Ruzi What began as scar camouflage became a deep understanding of color, skin, and confidence. BASMA is the result. #inspirational #founderstory #basmabeauty #femalefounder #motivation

Can finally eat in peace 🙏🏼 The Lip Lock Liner launches May 5th on basmabeauty.com #lipliner #lipcombo #weartest #makeup #productdevelopment

Waterproof ✔️ Smudge-proof ✔️ Transfer-proof ✔️ NEW! The Lip Lock Liner launches May 5th on basmabeauty.com! #lipliner #waterprooflipliner #makeup #longlastingmakeup

NEW! Lip Lock Liner 🔒 Launching May 5th on basmabeauty.com. Comment your favorite!🤭 #lipcombo #lipliner #longlastinglipliner #makeup #waterproofmakeup @valerie

BASMA being basma🤦‍♀️🤦‍♀️🤦‍♀️ #boss #funny #beautybrand

The Lip Lock Liner launches May 5th on basmabeauty.com #lipliner #lipcombo #beauty #makeup @lele