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The Brain Audit, a sales psychology that the brain can't deny. 💰

Good products, people are interested, but no one buys them....

Maybe it's not those people who reject you, it's their brains.

Will tell of them not to buy. Cause, as they will not buy until the brain has received complete information in the correct order, and this book is a sales guide to the brain that actually works with an easy-to-understand 7-step market strategy, immediately followed until it is applied in every parallel business, from online stores to global brands.

# Sales psychology that the brain can't deny

# Sales psychology # Self-improvement book # Books /อำเภอเมืองแพร่

2025/8/18 Edited to

จากที่ได้อ่านหนังสือ The Brain Audit ผมพบว่าการทำความเข้าใจหลักจิตวิทยาการขายมีความสำคัญมากกว่าที่คิด สมองของลูกค้าไม่ได้ปฏิเสธตัวสินค้าเอง แต่อาจจะยังไม่ได้รับข้อมูลที่ถูกต้องตามลำดับขั้นตอน เพื่อกระตุ้นการตัดสินใจซื้ออย่างมั่นใจ สิ่งที่ผมชอบคือแนวคิดการใช้ "กระเป๋าปัญหา" ที่เน้นให้เราเข้าใจปัญหาที่ลูกค้าต้องเจอจริงๆ เพื่อให้สมองเขาสามารถเชื่อมโยงประโยชน์ของสินค้าหรือบริการกับทางแก้ไขปัญหานั้นอย่างเป็นเหตุผล นอกจากนี้ การสร้างโปรไฟล์เป้าหมายก็ช่วยให้ผมสามารถโฟกัสการสื่อสารกับกลุ่มลูกค้าที่เหมาะสมได้ดียิ่งขึ้น โดยไม่จำเป็นต้องมองข้ามกลุ่มลูกค้าอื่นที่อาจสนใจในอนาคต ในแง่ของการใช้งานจริง ผมลองนำกลยุทธ์นี้มาปรับใช้กับร้านค้าออนไลน์ พบว่าการวางข้อมูลและเนื้อหาที่นำเสนอไปตามขั้นตอน 7 ขั้นตอนนี้ ทำให้ลูกค้ามีความมั่นใจและตัดสินใจซื้อเร็วขึ้นอย่างเห็นได้ชัด ผมแนะนำอย่างยิ่งสำหรับใครที่กำลังมองหาวิธีเพิ่มยอดขายและเข้าใจจิตวิทยาของการตัดสินใจ นอกจากรู้จักตัวสินค้าแล้ว ต้องรู้จัก "สมอง" ของลูกค้าด้วยจริงๆครับ

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