TPT has Keyword Finder. How to use it to benefit our store?
Who's selling TPT? May says this feature is very interesting.
Usually when making a new product or finding a keyword, we usually have a word in our head and then search it on TPT.
See for yourself that
What work has come up?
Many competitors?
How much does the product look?
And then evaluate if this word is interesting and should be sold or not, right?
But what the search page doesn't tell us is
How many people actually looked up that word?
Now TPT has a new tool called Keyword Finder.
The interesting point is that we search the key words that are interested and the system will help us to see the data of the TPT market.
How many people find this word?
How many products are in competition?
And what level of opportunity does this keyword have?
From the beginning, we had to search and analyze the market ourselves. Now we have data from TPT to help make more accurate decisions.
How is the Keyword Finder different from the original tool?
Search Analytics will help view data from our "own store."
But Keyword Finder allows for a picture of the "overall TPT market."
Simply put,
Search Analytics helped answer that.
"What did people find?..Come to see our shop "
The Keyword Finder responds:
"What are people searching for lately and how competitive is that word?"
So what does it tell us?
There are four main things.
1. Number of searches
See how many people have searched in the last 30 days.
But also have to watch the season, because some words search up and down according to the time of need. If you search in the wrong period, there may be little demand, but it does not mean that the word will not be good.
2. Competition
See how many products there are on the market.
A lot of people searching does not always mean good. You have to look at the number of products that are competing. Because if people search a lot, but there are a lot of products in the market, the competition is high.
3. Opportunity Score
TPT combines the needs of the buyer and the number of products in the market and rates the opportunity.
Simply put, help us see which words are more or less interesting compared to the competition.
4. Related Keywords
The system will also introduce relevant words.
Maybe we start with a word, but we find another word that is more direct, more searching or less competitive.
Here, use it both to adjust the original product and find ideas to make new products.
May's favorite spot
May didn't see Keyword Finder as useful just when writing Title or Description.
But it's good to prepare before you start making products.
From the original
We have an idea → Search the keywords → Look at the competitors → and evaluate if it's worth doing.
Now we can add another step
We have the idea → Czech Keyword Finder → See both the demand and the competition → Then decide whether to take the time to make it.
This allows us to have information before putting time into each product.
But if you see the word Strong doesn't mean you have to immediately apply it to your work.
This one is very important.
Even if the Keyword Finder says that a word has a good chance, but if it does not match our product, it should not be used.
Suppose we sell farm animal coloring work leaves, but come across a keyword about winter up Strong.
Should not put that word just because the score is good Because people who are searching for winter are not looking for our products
A good keyword must both be searched and match the product we actually sell.
And don't stuff a lot of Keywords.
What words should I find? No need to put every word in the Description.
If you use the same word repeatedly or add a long keyword to the end, the message will not look natural.
Write for the reader to know first.
Explain what the goods are.
What's inside?
And help customers?
And then naturally put the corresponding keywords
And don't forget about rights.
Keyword Finder recommends words. Doesn't mean we have the right to use all words.
If it is related to someone else's trademark, the seller must check it before using it.
Summary
What May really likes of Keyword Finder is
It allows us to see more information behind the market, before deciding to make a new product, or before returning to the work available in the store.
But shouldn't take the numbers to decide for us all
Strong words do not mean that they will definitely sell well.
And the word "Very Difficult" doesn't mean "Do Not."
We still have to look at something else, like
Does the product match the style and style of our store? This should also be paired with Search Analytics.
Because a good store should have a clear identity that
What kind of job are customers looking for and thinking about our store?
Must also see if it is a seasonal product that is in demand
And the important thing is
How well do we have enough knowledge and talent to make that product out?
Let the data reduce guesswork.
But using our knowledge to decide
For the license, the Basic account now searches 3 keys per day, and Premium searches unlimited.
Anyone who has a Keyword Finder, check the keyword of the product you are thinking of making or the product already in the store.
Maybe what we found wasn't just a new keyword.
But it may show us what the next product should do and what the original product in the store can be adjusted to make it more likely.
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