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What time is the auto industry reviving????

Full-year domestic car sales 69 are forecast to be at a similar level to 68, with total sales of about 6.2 lakh vehicles.

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Domestic car sales 5 months' 69 sales grew by 14.1% (YoY). The cumulative sales were 288,242 cars. The best-selling group driving the market is passenger cars & SUVs.

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Forecasted first-half total sales, the market also grew slightly better, based on seasonal factors, and downward adjusted energy cost concerns.

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But it also needs to keep an eye on the pressure factors from the ongoing economic slowdown, weak purchasing power and austerity in credit approvals.

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The current Thai car market situation, many economic research bureaux, says that "the market has reached a low point and is recovering," but if you ask automotive industry entrepreneurs, you will find that the situation is not yet visible in the future from a significant negative factor.

1. Domestic sales are low. Compared to normal conditions, sales are more than 8 lakh - 1 million vehicles / year. The chance of recovery is difficult, given the current state of the Thai economy.

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2. The export market is highly vulnerable. Although this year's export is estimated to be about 9.5 lakh vehicles, or 60% of the total production of 1.5 million vehicles, there are factors that can affect, such as global economic conditions, environmental regulations and pollution of trading countries, and the war situation in the Middle East, one of the major markets.

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3. Competition of the China Car Camp. Sales are likely to grow high through price and technology competition, especially in the BEV & PHEV group, but the proportion of domestic production. The use of locally produced parts is still low, causing an impact on the supply chain and dealers of various car camps throughout the system.

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4. State policy is not conducive to business, for example, there is no economic stimulus policy, stimulating the recovery of purchasing power higher, tariff policy is conducive to the excessive import, production, assembly of Chinese camps, / there is no clarity of trade negotiations with large markets to seek relief or extension of the implementation period in accordance with environmental regulations, emission standards, which will affect large export markets.

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In recent times, car camps, automotive business associations, etc., have presented demands to the public sector to accelerate the implementation of many aspects.

1. Accelerate domestic demand stimulus measures

2. Promote the production and protection of domestic supply chains.

3. Enhancing competitiveness for exports

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However, the current situation continues to be exacerbated, supply chains in the entire system industry, especially the SMEs, begin to lack liquidity, reduce capacity, reduce people, reduce work shifts, staff income declines, salespeople lose commissions, while vendors around factories are affected by the disappearance of local purchasing power.

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The auto industry is a big Thai sector worth about 10% of GDP, and there are more than 8.5 hundred thousand workers across the country. If this problem is chronic, the Thai economy, as a whole, will not escape the huge shocks. So please "Hurry Plus."

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# Car market # Car industry # Thai cars # Effective## Effectiveth

7/12 Edited to

... Read moreจากประสบการณ์ในวงการยานยนต์ไทย ซึ่งถือเป็นภาคธุรกิจหลักของประเทศที่มีส่วนร่วมกับเศรษฐกิจและการสร้างงานมากมาย ผมเห็นได้ชัดเจนว่าการฟื้นตัวของอุตสาหกรรมนี้ไม่ใช่เรื่องง่ายแม้จะเริ่มเห็นสัญญาณบวกจากยอดขายที่เพิ่มขึ้นในบางกลุ่ม เช่น รถยนต์นั่งและรถยนต์ SUV ปัจจัยสำคัญที่ขวางกั้นการฟื้นตัวอย่างเต็มรูปแบบคือสภาพเศรษฐกิจโดยรวมที่ยังชะลอตัว กำลังซื้อของผู้บริโภคที่ยังอ่อนแอ และความเข้มงวดของการอนุมัติสินเชื่อทำให้ผู้ซื้อรถยนต์ใหม่ต้องระมัดระวังมากขึ้น นอกจากนี้ การแข่งขันที่รุนแรงจากค่ายรถยนต์จีนที่มีข้อได้เปรียบด้านราคาและเทคโนโลยี ทำให้ซัพพลายเชนของผู้ผลิตรายอื่นได้รับผลกระทบอย่างมาก ผมยังเห็นว่าความไม่ชัดเจนในนโยบายของรัฐ เช่น การขาดมาตรการกระตุ้นเศรษฐกิจและการสนับสนุนซัพพลายเชนในประเทศ เป็นอุปสรรคสำคัญที่ทำให้อุตสาหกรรมนี้ฟื้นตัวช้าไปอีก รัฐควรเร่งดำเนินมาตรการที่ชัดเจนเพื่อกระตุ้นตลาดในประเทศและปกป้องผู้ประกอบการไทย ซึ่งจะเป็นประโยชน์ต่อภาพรวมของเศรษฐกิจและแรงงานหลายแสนตำแหน่งที่เกี่ยวข้อง จากสิ่งที่ได้สัมผัสมา การพัฒนาศักยภาพการส่งออกด้วยการปรับตัวให้สอดคล้องกับกฎระเบียบสิ่งแวดล้อมและมาตรฐานสากลเป็นอีกหัวใจสำคัญ ผมเองเห็นว่าผู้ประกอบการที่มีความคล่องตัวและพร้อมปรับตัวจะสามารถสร้างโอกาสใหม่ ๆ จากตลาดต่างประเทศ ทั้งนี้ การร่วมมือระหว่างภาครัฐและเอกชนเป็นสิ่งจำเป็นอย่างยิ่งเพื่อสร้างความแข็งแกร่งให้กับอุตสาหกรรมยานยนต์ไทยในระยะยาว โดยส่วนตัว ผมเชื่อว่าหากเร่งแก้ไขปัญหาอย่างรวดเร็วและมีนโยบายสนับสนุนที่เหมาะสม อุตสาหกรรมนี้จะสามารถฟื้นตัวและเติบโตได้อย่างยั่งยืน เพราะศักยภาพของตลาดและแรงงานไทยยังมีอยู่อย่างแข็งแกร่ง แต่ถ้าปล่อยให้สถานการณ์เรื้อรังต่อไป ผลกระทบต่อเศรษฐกิจและสังคมจะยิ่งรุนแรงมากขึ้นอย่างแน่นอน

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