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Turning Google into a wardrobe 🧺

🛍️ Google is set to turn the "search page" into a "try room" with AI Mode.

.

Imagine...

You want a flutter green dress for the sea trip.

You just type it into Google.

Then the AI will immediately visualize the clothes in that style.

Google then takes you to the store with the closest real product to that image.

.

This is a new feature Google is releasing in AI Mode that will change online shopping habits forever.

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👗 Create an "artificial clothing image" from the caption

📌 Just type the desired style → Google create a preview image.

📌 That picture probably didn't come from the goods in either store.

📌, but Google will find the most similar real product to show you.

.

✅ You're inspired.

✅ Google can get to the point of purchase.

✅ No need to plow many search pages until the eyes ache.

.

👤 "Try it on" - Virtual try on clothes

1. Press Google Search or Shopping

2. Upload your full body image

3. The AI system will create the image you are actually wearing that dress to see it realistically.

.

📌 works for female / male clothing from many big brands.

📌 This feature is starting to open in the US and is gradually releasing

.

💡 What should brands / online stores do?

1.Prepare product information, give AI easy to understand (name, color, style, fabric, etc.

2.Subtly enter the product in the Google Merchant Center.

3. Adjust SEO to emphasize the subtitles that people often search in spoken language.

.

.

Why is this important?

Google is turning "search" into "discovery."

Change from just typing the keyword → to telling the need, and the AI will provide

It is to cleverly combine the power of Generative AI + Shopping + Search.

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Who started adjusting first = the opportunity to get a new customer from Search that is not just a click... but a click to buy immediately.

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# Trending # IT update # google # googleai # ktndevelop

2025/8/15 Edited to

... Read moreในยุคปัจจุบันที่เทคโนโลยีปัญญาประดิษฐ์ (AI) กำลังเข้ามามีบทบาทอย่างมากในทุกวงการ Google ได้พัฒนา AI Mode ที่เปลี่ยนการค้นหาสินค้าแฟชั่นกลายเป็นประสบการณ์แบบอินเทอร์แอคทีฟและส่วนตัวมากขึ้น ฟีเจอร์นี้ช่วยให้ผู้ใช้สามารถพิมพ์บรรยายลักษณะเสื้อผ้าที่ต้องการ เช่น สี สไตล์ หรือเนื้อผ้า AI จะสร้างภาพเสื้อผ้าเสมือนจริงให้ดูทันที ซึ่งทำให้ผู้ใช้ได้รับแรงบันดาลใจจากภาพที่สร้างขึ้นและสามารถเข้าถึงสินค้าจริงได้ทันทีผ่านลิงก์ไปยังร้านค้าที่มีสินค้าคล้ายคลึงกัน วิธีนี้ช่วยลดความลำบากในการค้นหาสินค้าและเพิ่มโอกาสในการตัดสินใจซื้อสินค้าภายในเวลาสั้นๆ อีกหนึ่งนวัตกรรมที่น่าสนใจคือฟีเจอร์ 'Try it on' ซึ่งช่วยให้ผู้บริโภคสามารถอัปโหลดรูปเต็มตัวของตนเองแล้ว AI จะสร้างภาพที่ผู้ใช้สวมชุดนั้นๆ ให้เห็นอย่างเสมือนจริง ฟีเจอร์นี้รองรับเสื้อผ้าหญิงและชายจากแบรนด์ชั้นนำหลายแห่ง โดยปัจจุบันเปิดให้บริการในสหรัฐอเมริกาและกำลังขยายไปยังประเทศอื่นๆ สำหรับแบรนด์และร้านค้าออนไลน์ การเตรียมข้อมูลสินค้าให้ชัดเจนและมีรายละเอียดครบถ้วน เช่น ชื่อ สี สไตล์ และเนื้อผ้า ใน Google Merchant Center เป็นสิ่งสำคัญมาก เพื่อช่วยให้ AI สามารถเข้าใจและจัดแสดงสินค้าของคุณได้อย่างเหมาะสม รวมถึงการปรับ SEO ให้ใช้คำค้นหาที่เป็นภาษาพูดนิยม เพื่อเพิ่มโอกาสให้ลูกค้าค้นพบสินค้าผ่านการค้นหาปกติหรือผ่าน AI Mode นี้ เทคโนโลยีดังกล่าวถือเป็นการผสมผสานระหว่าง Generative AI, Shopping และ Search เข้าด้วยกันอย่างชาญฉลาด ซึ่งจะเปลี่ยนรูปแบบการช้อปปิ้งออนไลน์จากการค้นหาด้วยคีย์เวิร์ดธรรมดา เป็นการค้นพบสินค้าที่ตรงใจและตอบโจทย์ความต้องการของผู้ใช้ได้มากขึ้น ใครที่ปรับตัวและนำเทคโนโลยีนี้มาใช้ก่อน จะมีโอกาสได้รับลูกค้าใหม่ที่ไม่ใช่แค่คลิกดู แต่คือการคลิกที่มีเจตนาซื้อทันที เพิ่มประสิทธิภาพด้านยอดขายและความสำเร็จในตลาดออนไลน์อย่างชัดเจน

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