Instagram's CEO just answered the questions every creator has been asking — and most people didn't see it. 💡 My take: The authenticity answer is the one every creator needs to hear right now. Mosseri isn't saying be polished. He's saying be real, be willing to fail publicly, and

Instagram just made a major update — and if you've been reposting other people's content, your reach is already being affected. News flash- Reposting someone else's Reel with your face in the corner — not original. 📌 Save this — these rules are live right now 📲 Share with a creat

Meta just added an AI to Instagram's Creator Marketplace — and it's now deciding which creators get brand deals. Most creators have no idea this is happening. Here's what changed: Meta integrated an AI called Manus into Instagram's Creator Marketplace, which can now evaluat

Facebook just announced it’s paying Instagram creators up to $9,000 to post there. And most people haven’t heard about it yet. Here’s what’s happening: Meta launched “Creator Fast Track” — a new program designed to help creators grow on Facebook with guaranteed pay and increased content re

STOP POSTING YOUR POSTS TO STORIES Instagram's CEO just confirmed what most creators don't want to hear: Sharing your feed post to Stories does NOT meaningfully increase your reach. Let that sink in. For years the advice has been: post → share to Stories → boost reach. But h

Meta just confirmed what's actually driving reach in 2026 — and most creators are still doing the opposite. Here's what their data shows: The algorithm no longer rewards posting frequency. It rewards content people actually watch, save, and respond to. Which means three things m

Instagram is slowly building a paid subscription model — and most creators have no idea what it actually means for them. This isn’t just another update. It’s Instagram shifting how the whole platform works. They’re testing “Instagram Plus” — a paid tier that includes: • Anonymous story vie

Instagram is testing a redesign that pushes the platform even further toward a Reels-first experience. The update includes a new “Your Feeds” center, which lets users browse multiple types of Reels feeds — including Following, Friends, Latest, Favorites, Saved, and Suggested. Why this matters

Instagram’s CEO just clarified something creators have been debating for years: 👉 What matters more — likes or shares? The answer is: both — but for different reasons. Likes help your content perform with people who already follow you. Shares (or sends) help your content reach people who do

Instagram just released a feature creators have been asking for for years: thumbnail editing for your profile grid. Instead of Instagram automatically choosing the preview image for your posts, you can now manually adjust how photos, carousels, and Reels appear on your profile. This might sou

Meta just updated how ad performance is measured across Facebook and Instagram — and it could change how your campaign results look. Previously, Meta counted almost any interaction with an ad (likes, shares, comments, saves) as a “click.” Now, only actual link clicks will count toward click-thro