Teams still work - but they’re not easy anymore. Anyone who tells you they are is lying.
Or they’re doing them for free which is not the vibe. I mean … can you pay YOUR bills with the “hope” that seniors will post your images?
I know I can’t.
I’ve taught thousands of senior photographers how to build profitable and meaningful businesses with and without running a rep team
But the ones who run teams do see more consistent income, which is hard to come by as a senior photographer these days.
I ONLY shot seniors and headshots and brought in over 150k a year and you can too - but you need to know how to speak to your our clients and offer them a team experience NOT based on how we did them in the early 2000’s
comment TEAM
—> I’ll dm you the link to snag The Creative Team Method for 40% off only until 2/22
It’s how I teach teams - and how you can and bring in 30k in “slow” months.
I’m also gonna host a zoom coaching call for all CTM members on MARCH 6th.
PS, I’m thinking of doing a small group program for six weeks called the SPRING SENIOR SPRINT where I will walk a group of senior photographers through six weeks of creating their entire marketing plan for the rest of the year and it will INCLUDE the creative team method - dm me if you want to get on the list.
Having personally implemented a senior rep team strategy in my own photography business, I can attest to its game-changing impact. The idea of running a team might seem daunting initially, especially because it requires clear communication and a modern approach that resonates with both clients and team members. However, the payoff is substantial—when done right, it acts like a cheat code for staying booked consistently throughout the year. One key insight I learned is that relying solely on seniors to post your images without compensation or clear incentives rarely works. To build a successful senior rep team, you need to craft an appealing experience that offers tangible benefits to your reps, ensuring their motivated participation. This can include exclusive discounts, referral bonuses, or creating a community where reps feel valued and connected. By adopting a fresh approach—different from outdated early 2000’s techniques—you not only increase your bookings but also create meaningful relationships that bring repeat business. For example, during slower months like January and February, when most photographers struggle, a well-managed rep team can bring in an extra $30k to $50k as they help to generate consistent bookings. Joining programs like The Creative Team Method can streamline this learning curve. Beyond that, participating in coaching calls and group programs such as the SPRING SENIOR SPRINT offers ongoing support to develop your marketing plan and adapt to your local market dynamics. From my experience and that of thousands of others, investing time into building and nurturing your senior rep team is a sustainable path to exceeding $150k per year in income, even in a competitive photography landscape. Remember, consistent communication, offering value, and adapting your strategy to today's clients are the cornerstones of success in managing a thriving senior rep team.