We can make Personal Brand 99% superior to everyone else. 🚀

We can make Personal Brand 99% superior to everyone else. 🚀

With 3 Core: Sincerity, Growth and Trust

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1.Journey: From Failure to Turning Point

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The interesting Personal Brand journey is often not always as smooth as the author who started out trying to create YouTube Channel, doing digital art, to doing E-commerce and SEO agencies, all of which failed and caused a lot of debt. These experiences allowed him to learn the harsh truth of his routine and see that freelance work was not as independent as he thought.

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A major turning point came when he saw that others could attract customers and make money by "posting knowledge and interest" on social media without relying on constantly running for customers, which led him to realize that Personal Brand is not just an ordinary posting, but a powerful channel to create sustainable business and revenue.

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2.Trust Matrix: 3 Core of Strong Personal Brand

This matrix is the cornerstone that makes your personal brand trustworthy and ultimately makes money.

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Core 1: Growth (Growth) - Practice the presentation of interesting ideas.

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Thinking Core: The growth of the follower base will occur spontaneously, when you can consistently create and present interesting ideas.

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How to do it: Find ideas that are intermediate between "what gets attention" and

"What you really care about," and then practice writing and presenting ideas so distinctive that they stop people's eyes. You can learn from analyzing other people's successful posts and applying them.

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Core 2: Authenticity (sincerity) - Attract the right person by being yourself.

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Thinking core: People follow "people," not just "ideas," expressions of sincerity and true identity, helping to build deep relationships.

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How to do it: Share your backstory, core beliefs, and life path in content so that people can relate to you. Being truly yourself may make some people dislike it, but it will also make the "right" person deeply in love with your identity, which will create a stronger bond than trying to be liked by everyone.

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Core 3: Authority (Trust) - Provide credible and valuable knowledge.

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The core of thinking: Personal Brand is an educator. To succeed is to teach others effectively and reliably.

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How to do it: Even if someone else teaches the same story, you can make a difference by presenting it through your own unique point of view, story, or belief. Start by solving the problems of people who are not yet aware of the problem, and then gradually present interesting solutions and values.

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3.Monetization: When Personal Brand Becomes a Money Making Tool

The author sees Personal Brand as not a business in itself, but as a powerful "Traffic Source," which helps build trust and makes selling easy.

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Trust Reduces Sales Barriers: Once followers trust your personal brand, they will want to buy your own goods or services without the need to try to sell hard.

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First Product Strategy: The first commodity should be completed quickly.

(within a week) with the goal of "testing demand" in the market rather than making huge profits immediately; for example, making a short guide that extends from a popular post, setting an affordable price (e.g. $10), and if sales exceed 2.5%, that's a good sign that you should be able to invest in making a bigger product.

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Building a successful Personal Brand is a strategic combination of creating compelling content (Growth), being sincere (Authenticity) and providing valuable knowledge (Authority).

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These will create trust that will allow you to turn your interests and abilities into a sustainable income without being stuck in the whirlpool of traditional work.

Subjects of little people

# Personalized growth # PersonalBranding # Little people # Business # Business