Dewy makeup.

The dewy makeup trend has become a staple for those aiming to achieve a fresh, radiant complexion often referred to as the "clean girl" look. This style emphasizes minimalism and glowing skin that looks healthy and natural rather than heavy or cakey. To master this, start with a proper skincare routine focused on hydration and priming the skin for makeup. Begin with a hydrating moisturizer suitable for your skin type, followed by a lightweight, illuminating primer that boosts radiance. When selecting foundation, opt for light to medium coverage with a luminous or satin finish to enhance your skin’s natural glow. Blend the foundation using a damp sponge for a seamless, skin-like appearance. Highlighters are key to the dewy look; apply them on the high points of your face like the cheekbones, bridge of the nose, cupid’s bow, and inner corners of the eyes. Cream or liquid highlighters generally blend better than powders for a more natural shine. Don’t forget to use a setting spray that adds dewiness to your finish instead of mattifying it. This will help the makeup last longer while preserving the hydrated look. Additionally, maintaining healthy skin underneath your makeup cannot be overstated. Drink plenty of water, exfoliate regularly to remove dead skin cells, and incorporate hydrating serums containing ingredients like hyaluronic acid to keep your skin plump. By combining careful skincare prep with carefully chosen luminous makeup products, you can easily achieve the clean girl dewy look that looks effortlessly fresh and glowing all day.