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Guarantee!

Many were taught to use the Sandwich Feedback: compliment-compliment-compliment.

Because he thought, "This kind of fretback will make his people feel bad."

But a recent study from the journal Learning and Motivation found that

Giving a sandwiched fedback doesn't really improve as much as we thought.

Why Sandwich Feedback May Make Subordinates "Focus the Wrong Spot"

Why do people only remember compliments and "overlook" the point of improvement?

What time is "sandwich-style" suitable and what time is "to avoid"?

# chaowpreecha # Leadership # Chief # Leadership ♪ Be human before you lead

2025/11/13 Edited to

... Read moreหลายคนมักถูกสอนให้ใช้วิธีให้ฟีดแบ็คในรูปแบบ Sandwich Feedback คือเริ่มต้นด้วยคำชม ตามด้วยการติชมในประเด็นที่ต้องปรับปรุง ก่อนจะจบด้วยคำชมอีกครั้ง วิธีนี้กลายเป็นสูตรที่นิยมสำหรับผู้นำหลายคนเชื่อว่าจะช่วยลดความรู้สึกแย่ของลูกน้องและส่งเสริมบรรยากาศในการทำงานให้ดีขึ้น อย่างไรก็ตาม งานวิจัยจากวารสาร Learning and Motivation ได้เปิดเผยว่า Sandwich Feedback อาจไม่ได้ช่วยให้ลูกน้องพัฒนาทักษะหรือแก้ไขปัญหาได้ดีอย่างที่คิด เนื่องจากลูกน้องมักจะจดจำแต่คำชมและละเลยคำติ ซึ่งอาจทำให้โฟกัสผิดจุดและไม่เกิดการเปลี่ยนแปลงที่แท้จริง ผู้นำที่ประสบความสำเร็จจริง ๆ จะไม่ยึดติดกับทฤษฎีฟีดแบ็คแบบเดิม ๆ โดยเฉพาะ Sandwich Feedback แต่จะเลือกวิธีการสื่อสารที่ตรงไปตรงมาและชัดเจน เพื่อให้ลูกน้องเข้าใจจุดที่ต้องปรับปรุงและรู้สึกว่าได้รับการสนับสนุนอย่างแท้จริง เช่น การให้ฟีดแบ็คเฉพาะเจาะจง พร้อมกับเสนอแนวทางแก้ไขอย่างสร้างสรรค์ หรือการเปิดโอกาสให้ลูกน้องได้แลกเปลี่ยนความคิดเห็นและซักถามเพื่อความเข้าใจที่ตรงกัน นอกจากนี้ ฟีดแบ็คแบบแซนด์วิชยังเหมาะกับสถานการณ์ที่ลูกน้องต้องการกำลังใจอย่างแรงกล้า หรือเมื่อต้องแจ้งข่าวสารที่ละเอียดอ่อน แต่ในกรณีที่ต้องการแก้ไขปัญหาอย่างตรงจุดและรวดเร็ว ควรหลีกเลี่ยงการห่อหุ้มด้วยคำชมซ้ำซาก ซึ่งอาจทำให้ข้อความหลักถูกเจือจางและทำให้งานพัฒนาไม่เกิดผลจริง ดังนั้น สำหรับผู้นำและผู้จัดการทีม ควรปรับใช้วิธีฟีดแบ็คให้เหมาะสมกับบริบทและบุคลิกของลูกน้องแต่ละคน รวมถึงวางแผนการสื่อสารที่โปร่งใส จริงใจ เพื่อให้ฟีดแบ็คกลายเป็นเครื่องมือที่ทรงพลังสำหรับการพัฒนาและสร้างสรรค์ทีมงานอย่างมีประสิทธิภาพ สรุปว่า การันตีว่า ผู้นำเก่งๆ ไม่ฟีดแบคตามทฤษฎีแบบ Sandwich อย่างเดียว แต่เลือกใช้ฟีดแบ็ควิธีอื่นที่เน้นความชัดเจนและสร้างแรงจูงใจที่แท้จริง เพื่อผลลัพธ์ที่ดีในการพัฒนาทีมและตัวบุคคลในองค์กร

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