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"Administration strategy and the pull of talent potential."

"Administration strategy and the pull of talent potential."

From Leadership Secrets, Interview, Master Best (Praise, Suit), Leader of AXON, the Technology Company Behind the Success of the CPF Chain on the Art of Leadership, Business Strategy, and Human Resource Management to Create Sustainable Growth in the Digital Age

(Interview entry by Master B Kongkiat Chuthirunsup from Beyond Training)

Link: Leadership Secrets EP.57 list, https://youtu.be/FGE_v4nd1kc?si=_Mzp-ckdW2d9lZor

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At the heart of corporate management, in Master Best's view, is the transition from "hard work" to "smart work," with the following critical issues that leaders need to focus on:

"The strategy is to administer the average." The success of an organization is not based on a single talent, but on raising the "average" standard of the whole enterprise people.

"A leader is responsible for people's lives." Leadership is not just the management of numbers or companies, but the management of employees' lives. If employees do not grow, organizations cannot grow.

The "4 know" principle of strategy is that sharp decisions must be based on self-knowledge, market knowledge, customer knowledge and competitor knowledge.

"Hiring talent is a worthwhile investment." Expensive pay to pull talent in, develop "systems and processes" will result in cheaper long-term costs and leap in efficiency.

"Truth is a business medicine." Failing organizations are often organizations that block truth. Leaders must create a safe culture for employees to dare to talk about problems.

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1.Strategic thinking foundation = "4 know" principle

Strategic thinking is what makes a difference and makes an organization become a market leader, which allows "opportunities to run towards us" instead of having to chase opportunities forever, based on 4 components.

1.1 "Know Yourself" = Identify strengths, weaknesses, and "death points" to screen the right opportunities and find good people to fill the lacking parts.

1.2 "Know the market" = Understand trends (ups / downs) and international standards. To know if we are "surfing big"?

1.3 "Know the customer" = thorough segmentation of the market, and the creation of "exactly" goods is the best marketing.

1.4 "Know a competitor" = Like looking in a mirror to assess whether our standards are good enough in the eyes of consumers with choices.

"A good person with little information can become a fool. Decisions must be placed on a database, not feelings."

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2. The art of administration and the retrieval of talent potential?

2.1 Recruitment and retention

* "Hire a better person than yourself." Leaders must dare to hire a better person in a particular area of work to give leaders time to create a higher level of value.

* "Flirt with vision," because "beautiful, selectable" people look not just for money, but for "quality of opportunity," freedom of thought, and decision-making power.

* "Technical Commission" is to motivate support lines such as programmers (Dev) to contribute to success based on revenue growth.

2.2 Development and screening of people

* "Opportunity is a screener." Do not give just a simple task, but should give "challenging problems" or "climbing high mountains" to see the true potential and attitude (Mindset) of each person.

* "Put the right man on the right job." If an employee does not perform well, the leader must return to determine whether he has placed him in the wrong place rather than unilaterally reprimand.

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3. Organizational culture and leader psychology

Communication "not to lightning earth"

3.1 The duty of the leader is to administer expectations and vision.

* "Sub dream" = Don't let all dreams or pressures down to the operational level at once (like lightning, earth) because it will discourage employees.

* "Divide the success phase" = Gradually release the goal rhythmically, so that employees can feel periodic success and continue to develop.

3.2 Psychological safety culture

* "Listen rather than speak" = Great leaders are bleak when they encounter a crisis to hear real problems and break down big problems into manageable tasks.

* "Accept failure" = "Failure is the father of success." Organizations must open up space for people to dare to do wrong, but must not repeat the same mistake.

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4. Innovation, process and technology

Building a leap-based organization requires developing three things along the way: people, processes, and systems.

4.1 "Process Innovation" is not satisfied with the current process. Always think about how to make it "shorter, easier and faster" with customers at the center.

4.2. "Technology as an Enabler" is to use technology to eliminate bottlenecks and redundant tasks, so that humans can do brain-based and creative tasks.

4.3 "Human + AI" = AI does not come to compete with people, but people have to use AI as to build up the value of jobs.

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5. Victory attitude?

5.1 The "target force" is the truth, and the commitment is the highest. If the force is low, the leader will find an excuse to abandon the target easily.

5.2 "Crediting" is the happiness of giving and seeing others succeed, greater than their own success alone. Crediting other teams and departments creates the power of cooperation / synergy.

5.3 "Success with others" is that as an organization gets bigger, leaders need to know how to empowerment and pride their practitioners.

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"To lead it is to take responsibility for a person's life. It is not just responsible for the company."

"Good things to use emotionally, bad things to reason."

"If not, the problem is not working."

"Giving first is what gives us a returner."

♫ Praise of Master Best, the leader of AXON, the technology company behind the success of the CPF chain.

Summary by# Two stories a day

Source: Leadership Secrets EP.57 list, https://youtu.be/FGE_v4nd1kc?si=_Mzp-ckdW2d9lZor

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... Read moreจากประสบการณ์ตรงในการทำงานร่วมกับทีมงานที่มีความสามารถหลากหลาย ผมเชื่อว่าการบริหารจัดการบุคลากรที่มีศักยภาพสูงนั้นไม่ได้แค่การจ้างคนเก่งเข้ามาเท่านั้น แต่ยังต้องสร้างสภาพแวดล้อมและวัฒนธรรมองค์กรที่สนับสนุนการเติบโตอย่างแท้จริงตามแนวคิด "ผู้นำคือผู้รับผิดชอบชีวิตคน" ที่อาจารย์เบสท์ได้เน้นย้ำ การนำหลักการ "4 รู้" มาปรับใช้ทำให้การตัดสินใจในองค์กรชัดเจนและเป็นรูปธรรมมากขึ้น โดยเฉพาะการรู้จักตนเองและรู้จักตลาดที่ช่วยให้เราเลือกจังหวะและวิธีการพัฒนาคนเก่งได้อย่างเหมาะสม ผมพบว่าการวางคนให้ถูกตำแหน่ง (Put the right man on the right job) ไม่ใช่แค่ช่วยเพิ่มประสิทธิภาพการทำงาน แต่ยังสร้างแรงจูงใจและความสุขในการทำงานของคนเก่งอีกด้วย นอกจากนี้ ความสำเร็จยังต้องอาศัยการสื่อสารที่ไม่ให้พนักงานรู้สึกเหมือน "โดนฟ้าผ่าลงมา" การแบ่งเป้าหมายออกเป็นเฟสและค่อย ๆ ปล่อยให้เห็นความสำเร็จทีละขั้น ทำให้ทีมมีแรงจูงใจและความเชื่อมั่นในวิสัยทัศน์ของผู้นำมากขึ้น ในส่วนของนวัตกรรมและเทคโนโลยี การใช้ AI เป็นเครื่องมือช่วยเสริมทัพงานที่ต้องการความคิดสร้างสรรค์และการตัดสินใจชาญฉลาด ถือเป็นกุญแจสำคัญที่ช่วยลดภาระงานซ้ำซ้อนและเพิ่มมูลค่าให้กับงานที่ทำกับคนเก่ง สุดท้ายผมขอย้ำว่า "ทัศนคติแห่งชัยชนะ" อย่างแรงยึดเหนี่ยวเป้าหมายและการให้เครดิตกับทีมงาน จะช่วยสร้างพลังแห่งความร่วมมือ (Synergy) ที่เป็นหัวใจของการเติบโตอย่างยั่งยืนในยุคนี้จริง ๆ