Does 19g of protein mean it’s healthy?
If I’m having Yasso ice cream, then I’m treating it as a “life is about balance” meal.
Putting a protein badge on the front of a product is the food industry’s latest trick to get you to buy an otherwise unhealthy product.
Do I have ice cream every now and then? Yes.
Do I consider it a “healthy” food choice? No.
Do I eat it without guilt and enjoy it. Yes.
Find the balance.
-Gabbi
LSN, CPT, BSc, Published Author
When it comes to enjoying treats like Yasso ice cream, understanding the nutritional labeling is key to making informed choices. A common marketing tactic is to highlight protein content, such as the 19 grams in Yasso, to suggest health benefits. But protein alone doesn’t define how healthy a food is. From my experience, Yasso ice cream offers a tasty way to indulge while adding some protein, which can help with satiety. However, it’s important to look beyond the protein grams to other ingredients like added sugars and carbohydrates, often from maltodextrin and other additives. These can contribute to calorie intake and impact energy levels differently. When choosing any treat, I’ve found that allowing myself to enjoy it without guilt while maintaining a generally balanced diet makes a huge difference for long-term wellness. The body responds not just to individual nutrients but to overall eating patterns. So, incorporating Yasso as an occasional dessert fits well if balanced with wholesome meals rich in whole foods. Also, beware of the “protein badge” strategy that can sometimes mislead shoppers into thinking a product is wholesome when it may contain components less favorable for health, like refined sugars. Reading labels carefully and considering how the treat fits into your total daily nutrition is a helpful approach. In summary, Yasso ice cream can be part of a balanced lifestyle if enjoyed mindfully. I recommend seeing it as a treat that supports your pleasure in eating, rather than a health food. Find your own balance between nourishment and enjoyment to sustain a healthy relationship with food.



















































































